
Senior Marcom Executive/assistant Marcom Manager
2 days ago
**Community Engagement and Events Management**
- Formulate marketing communications strategies and campaigns to positively profile the By the Bay portfolio.
- Conceptualize and execute corporate events, activities and programmes that raise the profile and enhance image of By the Bay and RQAM, such as CSR events, C-Suite engagement events, and other tenant engagement activities.
- Source and secure key internal and external partners for corporate privilege programme and place-management engagement activities.
- Work closely with FM, advertising agencies, vendors and tenant to ensure the successful running of projects and events.
- Work closely with internal Marcom team to create marketable content as appropriate for By The Bay app content.
**Place Making Initiatives**
- Planning and execution of fitness events and workshops for the By The Bay Community, through liaison and coordination with 3rd parties such as HPB/SNEF, Marina Bay Alliance and commercial vendors.
- Engage suitable retail and office tenants to participate in the Healthy Workplace Ecosystem to create vibrancy and cohesiveness amongst tenants.
- Prepare and propose communication materials supporting the activities and workshops/events.
**Stakeholder and Tenant Management**
- Manage enquiries from all parties, such as tenants, government authorities and commercial vendors.
- Facilitate public and tenants requests like filming, photography and collaborations.
- Coordinate festive gifts for office and retail tenants for festivals.
**Database Management**
- Maintain and update the marketing communications and vendor database.
- Follow SOP on contact database processes including providing frequent update and communication among team and inter-departments.
- Monitor the expiry of the contracts and ensure timely contract renewals by team members.
**Campaign Performance Reporting, Compilation of Reports and Administration**
- Monitor and report campaign performance using appropriate tools to draw relevant insights to steer future improvements.
- Preparation and compilation of regular statistical information for department analysis and updates.
- Updating various records to ensure accurate and correct information for internal or shareholders analysis.
- Updating and recording of finance expenses in respect of marketing communications and A&P budgets.
- Support internal Marcom team in the preparation of Purchase Requisitions in relation to Marcom matters when required.
**Requirements**:
- 5 years of working experience in similar capacity, especially in the areas of CSR, C-Suite engagement and placemaking.
- Degree in Marketing/Mass Communications or its equivalent.
- Relevant networks with industry vendors and partners.
- Proven organisational skills, ability to prioritise tasks and manage time efficiently while maintaining attention to detail.
- Excellent written, presentation, good interpersonal and communication skills.
- A meticulous, effective team player with a can-do attitude.
In RQAM, we strive to provide each and everyone a,
- Fun and Vibrant Work Environment
- Nurturing leadership to hone your skills and support your career aspiration
- Skills Competency Framework in place to work on your career ladder
Interested applicants are invited to send your updated resume in MS Word format.
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