Brand and Content Marketing Manager

2 days ago


Singapore BINARY TECHNOLOGY DEVELOPMENT PTE. LTD. Full time

Responsiblities:
- Create and execute a content marketing strategy to generate compelling content to increase brand awareness, drive leads and engage our thriving community.
- Lead content marketing initiations including blog, newsletter, and industrial event.
- Support the content review of all marketing content material from the local marketing team.
- Work closely with SEO, Product Marketing, and Communications to define and drive product and educational narratives.
- Work with content strategists across the organisation to ensure excellence with regard to consistency of tone and language across the full customer lifecycle.

Requirements:
- Minimum 3 years of relevant experience in content marketing, preferably in the payments/tech industry.
- Excellent command of English language and grammar.
- Comes with a successful track record in leading content / Brand strategy and its brand direction
- Incumbent comes a flair for creative copywriting & storytelling.
- Able to work confidently in a rapidly changing, fast-paced, and results-oriented environment where a high degree of flexibility is required.


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