Senior Brand Manager, Vision Care International

**Senior Brand Manager, Vision Care International
Do you have a passion for marketing with a purpose? Join our International marketing team and challenge yourself to help more people see brilliantly

**About Alcon Vision Care**

Alcon has a leading position in Vision Care, helping address the growing consumer need for improved vision, comfort, ocular health and convenience. Alcon Vision Care has a differentiated portfolio of leading brands and holds the number two market position globally for contact lenses and the number one position globally for ocular health. In contact lenses, we have global reach with key brands : DAILIES TOTAL1, PRECISION1, FRESHLOOK; in ocular health with brands such as SYSTANE, OPTI FREE and AOSEPT.

**The Role**

The Senior Brand Manager is a key strategic leadership role within the International Vision Care marketing organization. He/she will be in charge of a specific brand across the International Regions, with particular focus on Japan, China and Asia-Pacific region. He/she will develop marketing programs to build Alcon brands in the top International markets, and coordinate the respective marketing initiatives that will help the local affiliates achieve the annual and mid-term sales and market share objectives.

As International Senior Brand Manager you will report to the International Marketing Director for the respective brand. Your key responsibilities will be:

- Develop commercial programs & toolkits for your respective brand (e.g. DAILIES TOTAL 1, PRECISION 1, FRESHLOOK and SYSTANE)
- Deploy in due time all commercial programs & toolkits for base business or new product launches, with a priority on serving the Top 12 focus markets.
- Provide International “upstream” input into Global franchise strategy to ensure R&D programs, innovation sourcing and partnerships meet International needs for their brands.
- Partner with local brand managers in top countries to identify the needs, ensure alignment to key strategies and ensure brand plans will have maximum impact.
- Act as brand champion to create focus and enthusiasm both internally and with external customers and agencies.
- Monitor business performance and external environment via appropriate tools and take corrective actions as required to meet business objectives.
- Manage marketing budgets to create maximum impact
- Contribute towards animating a team of regional peers via engagement calls, best practice sharing and capability building.
- Research the needs of consumers and customers in the International region in collaboration with the Insights and Professional department.

**Qualifications**
- At least 7 years of Brand Manager experience, in FMCG or Consumer Health industry
- B2C and B2B industry experience as well as multi-targets marketing experience preferred (Consumer, Professional, and Trade).
- Exposure to different markets in Asia; global experience preferred
- Sales experience would be a nice plus
- Hands-on and execution attitude with ability to drive change and make things happen.
- Experience in leading or participating in matrix teams
- Proficiency in digital marketing
- Strong project management experience, having worked on cross-functional teams
- Experience of managing advertising agencies and in advertising development
- University or commercial master degree in business or Science, ideally a MBA
- Fluency in English, other Asian languages are a plus

**Why join Alcon**

We aspire to lead the world in innovating life-changing vision products because when people see brilliantly, they live brilliantly. With our 70-plus-year heritage, we are the largest eye care device company in the world - with complementary businesses in Surgical and Vision Care. Being a truly global company, we work in over 70 countries and serve patients in more than 140 countries. We have a long history of industry firsts, and each year we commit a substantial amount in Research and Development to meet customer needs and patient demands.

We offer a competitive salary package with attractive benefit system, and an excellent talent program with meaningful opportunities for associates to grow their careers.