Customer Relationship Management Executive

6 hours ago


Singapore Louis Vuitton Full time

**Poste**:

- We are looking for a Customer Relationship Management Executive to join our Louis Vuitton team
- Duties & Responsibilities
- Customer Relationship Management (CRM)
- Manage and execute the CRM calendar for the South Asia region
- Collaboration across departments to align and ensure timely communication to database of clients and prospects
- Collaborate with country teams to strategize and coordinate execution of CRM in their local language and tools
- Analyze monthly campaign performance and use them in strategizing the CRM planning across the region
- Initiate and lead targeted journeys to push relevant and personalized content to different client segments and optimize client engagement
- Lead and coordinate between headquarters, country teams, and agencies (if any) to roll out social CRM projects or integration of engagement tools (e.g. LINE Binding)
- Manage CRM budget

Brochure Mailing
- Manage the order of brochures based on local strategy, client estimation and budget with headquarters
- Prepare for personalization and delivery for each country with agency (if any)
- Use Salesforce Marketing Cloud for extraction of client lists
- Source for cost comparison across different agencies

Digital Clienteling Tools
- Initiate and animate the adoption and usage of clienteling tools in countries and stores
- Ensure successful roll-out of new tools, features and enhancements
- Share clienteling best practices with countries and stores
- Regular monitoring and analysis of clienteling initiatives

Omnichannel Projects
- Liaise closely with Digital and Retail teams to roll out omnichannel projects in the region
- Be the key touchpoint between Digital and stores to ensure successful adoption

System / Database Management
- Oversee client data collection and smooth transition of information across CRM systems
- Train store team and champion the use of Digital clienteling and CRM tools

**Profil**:

- University Graduate with 2 years relevant work experience in retail environment (fashion background preferred)

RÉFÉRENCE : LVM17532



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