Business Development Manager

1 week ago


Singapore SHERATON TOWERS SINGAPORE HOTEL Full time

Responsible for supporting the EAM, Sales & Marketing / Director of Catering in securing and maximising all sales opportunities from determined market segments to achieve department goals and objectives

KEY RESPONSIBILITIES:

- Assist in the development of clientele based on existing accounts.
- Solicit for new accounts from existing or/ and new market segments to enlarge business opportunities
- Establish a regular call pattern for meeting with principles of target markets.
- Follow up on business leads to maintain a good business conversion rate
- Negotiate on good rates with customers so as to maintain a high average check
- Keep good relations with customers for repeat business
- Maintain regular contact with the Marriott Global Sales Offices and where appropriate submit sales leads within the Marriott network.
- Forecast, analyse and report Sales and Profit results.
- Participate in preparation and planning of the Annual Operating Plan, Departmental Objectives and other costs related to the Annual Budget.
- Meet and exceed monthly, quarterly and annual sales budget
- Provide administrative support to Director of Catering in the absence of Sales Agent
- Participation in developing/reviewing rate structures and conditions applicable to various marketing segments, based on market feedback and conditions.
- Participate in networking events within the hotel, the industry and customer organisations as necessary.
- Develop and promote festive and seasonal events
- Prepare weekly, monthly, quarterly and annual reports as required.
- Provide proper documentation for clear administration
- Liaise closely with other departments within the hotel to ensure efficient and regular communication of sales activities.
- Actively source new account and develop existing accounts that will meet the yield objective of the hotel from these market segments.
- Assist the Director of Catering in developing strategic sales plans, detailing sales distribution plans, trade shows and other promotional opportunities in order to meet the hotels overall strategic plan.
- Establish an understanding for Marriott policy and procedures. Develop and maintain a good working with all GSO’s and actively sources Team Hot leads for other Marriott properties.
- Effectively measure and report on a timely basis, sales results with updated strategies and competitor information to the Director of Catering.
- Maintain regular contact with key contacts in the appropriate market segments including site inspections and sales calls.



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