Regional Marketing Manager

3 days ago

Singapore LICO RESOURCES PTE. LTD. Full time

**The Company**:
Our client is a leading global manufacturer of laboratory instruments, known for their innovative solutions and cutting-edge technology. With a strong presence in the scientific community, they are committed to advancing research and development across various industries. As they continue to expand their market reach, they are seeking a dynamic and results-driven Regional Marketing Manager to join their team.

**The Role**:
As the Regional Marketing Manager for the South East Asia region, you will play a crucial role in developing and executing marketing strategies to drive growth and increase market share. This position offers an exciting opportunity to work with a diverse range of clients and partners across the region, while contributing to the company's global marketing initiatives.

**Key Responsibilities**:

- Develop and implement physical and digital marketing campaigns targeting existing and new clients in the South East Asia region
- Collaborate with the global marketing team to adapt and execute worldwide marketing initiatives for regional impact
- Manage lead generation activities and nurture high-quality leads to support sales targets
- Oversee the quality and growth of the customer database in CRM, working closely with local sales and business development teams
- Organize and manage various marketing events, including seminars, exhibitions, and trade shows
- Analyze campaign effectiveness using various analytical tools and adjust strategies accordingly
- Manage and optimize the marketing budget to ensure maximum ROI
- Collaborate with distribution partners to maintain consistent brand messaging across all platforms
- Contribute creative ideas for innovative marketing approaches in both physical and digital realms

**Required Skills and Experience**:

- Degree in Marketing, Communications, or a relevant scientific field (Chemistry, Pharmaceutical, Food, or Agricultural Sciences)
- At least 2 years of relevant experience in marketing; preferabley in the scientific industry or in high quality B2B product marketing
- Strong understanding of digital marketing channels and social media platforms
- Excellent written and verbal communication skills in English
- Proficiency in Microsoft Office suite and Google Analytics
- Ability to travel within the South East Asia region
- Self-motivated with a dynamic personality and ability to work independently
- Strong analytical skills and data-driven decision-making abilitiesAdaptability to work in a fast-paced, multicultural environment

"Data provided is for recruitment purposes only."

Job Reference No: M24791 EA Licence No.: 13C6733 EA Registration No.: R1333454

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