Marketing Science Partner, Greater China

2 weeks ago

Singapore Meta Full time

**Marketing Science Partner, Greater China Responsibilities**:

- Partner with Meta sales team to drive deep, strategic relationships with Facebook clients through measurement and 'learning agendas' that highlight how a client can improve business outcomes by employing better measurement techniques.
- Manage a complex set of client relationships across industry and client groups, functions, brands, agencies, to drive clients measurement objectives.
- Conduct in-depth custom analysis and ad effectiveness studies to understand the relative impact of different marketing strategies across digital platforms and across media.
- Communicate complex research results to general audience.
- Provide feedback to and collaborate with cross-functional teams such as Product and R&D to identify opportunities for new features, products and partnerships and drive client engagement around measurement innovation, including products alphas and beta.
- Educate clients, agencies and the industry on Facebook measurement and research capabilities.
- Work on White Papers and thought leadership pieces on 'good measurement', DR and performance marketing measurement.

**Minimum Qualifications**:

- Significant experience in data analysis in an online environment.
- Bachelor's degree or equivalent required, an advanced degree in statistics, economics, behavioral or social science or a related quantitative degree preferred.
- Direct experience independently scoping and executing analytical projects from start to finish.
- Direct experience of analysing and manipulating data sets to understand patterns and provide client insights.
- Excellent communication skills with ability to work cross-functionally and influence clients.
- Previous experience working with large data sets, statistical software such as R, MATLAB, SPSS, SAS, STATA and hive and /or SQL
- Good understanding of the advertising industry (especially online) and measurement methods/technologies most commonly used (e.g. attribution)
- Client-facing experience, including experience driving change through adoption of new products or research methods.
- Strong interpersonal skills with demonstrated ability to communicate technical content to general audience.
- Fluent in English and Mandarin

**Preferred Qualifications**:

- Mobile APP or Tech industry experience preferred

**About Meta**: Meta builds technologies that help people connect, find communities, and grow businesses. When Facebook launched in 2004, it changed the way people connect. Apps like Messenger, Instagram and WhatsApp further empowered billions around the world. Now, Meta is moving beyond 2D screens toward immersive experiences like augmented and virtual reality to help build the next evolution in social technology. People who choose to build their careers by building with us at Meta help shape a future that will take us beyond what digital connection makes possible today—beyond the constraints of screens, the limits of distance, and even the rules of physics.

Individual compensation is determined by skills, qualifications, experience, and location. Compensation details listed in this posting reflect the base hourly rate, monthly rate, or annual salary only, and do not include bonus, equity or sales incentives, if applicable. In addition to base compensation, Meta offers benefits. Learn more about benefits at Meta.

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