Digital & Web Marketing Executive
1 week ago
**Responsibilities**:
- Support sales, promotion and marketing initiatives through monitor, manage, implement, support and promote all corporate technology, websites and tools.
- Manage and coordinate with cross functional teams and HQ product team to implement effective marketing techniques that includes implementing online promotions and campaigns, marketing materials.
- Assist in monitoring new product launch sales, market analysis to drive the sales.
- Monitor and manage MASG consumer’s facing shopping sites to ensure content are accurate and up to date.
- Manage all websites, Apps and digital tool by creating, updating and publishing the web/app content (web banner, landing pages, product placement etc) and to align with any new product launches, campaign and marketing calendar.
- Conceptualise and implement digital marketing plan to create awareness for both MASG branded products and Affiliate Partners by working closely with cross function team in launching promotion and campaigns to drive traffic and sales via MASG shopping sites.
- Support special projects and other duties as assigned by Superior.
**Requirements**:
- Bachelor’s degree in e-Commerce, Digital Marketing, Merchandising, Product Marketing or related field
- At least one to two years of experience in digital marketing experience.
- Sound knowledge of website management and eCommerce usability
- Understanding of market trends and consumer buying behaviour towards online shopping
- Strong communication and project management skills; able to lead internal teams and stakeholders through full project lifecycles
- Possess good interpersonal skills
- Resourceful, creative and self-motivated individual
- Advanced Microsoft Office experience (Outlook, Power Point, Excel) and knowledge in HTML, Photoshop, CMS systems, Web Analytics is a plus
- Willing to take extra duties on Saturdays, Sundays and holidays to support events
Note: All information provided by applicants will be treated in strict confidence and used for recruitment purpose only.
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