
Events & Campaign Manager - Sea
3 days ago
Location: Singapore, Malaysia (Kuala Lumpur), Philippines (Manila)
Join Fortinet, a cybersecurity pioneer with over two decades of excellence, as we continue to shape the future of cybersecurity and redefine the intersection of networking and security. At Fortinet, our mission is to safeguard people, devices, and data everywhere. We are currently seeking a dynamic Events & Campaign Manager to contribute to the success of our rapidly growing business.
**As an Events & Campaign Manager, you will**:
- Drive and work closely with Marketing and Sales stakeholders to support the development and implementation of effective marketing initiatives in Southeast Asia countries.
- Support Demand Generation, Brand awareness and Thought leadership activities in the region, resulting in Marketing Generated Opportunities and Sales Pipeline.
- Be responsible for building effective marketing plans to ensure effective follow-through and measurement of leads to optimize ROI of marketing budget.
- Manage and roll-out key marketing activities and events in the region such as customer roadshows, trade exhibitions and sponsorship events.
- Conceptualise, plan and project-manage large scale events from ideation to execution. Eye for events execution and contingency plans.
- Develop a customer advocate / Voice of the Customer (VoC) Program: Implement a program for customer success stories, case studies and testimonials.
- Collaborate with Cross-Functional Teams: Work closely with Regional Marketing, Sales, Product Marketing, and customer support teams to ensure VoC initiatives are aligned with customer experience targets and business objectives.
- Provide timely reporting on Marketing Campaigns/Programs and Budget.
**We Are Looking For**:
- Minimum 8 years of experience in B2B marketing in the IT Sector, preferably IT Security or Networking.
- Understanding of, and experience in, developing and managing field marketing programs (lead generation campaigns, nurturing campaigns, online advertising, events management, etc.) directly and through third party agencies.
- Proven track record and successes of driving Integrated Marketing campaigns (both Digital & Offline), with pipeline generation responsibilities and ownership.
- Ability to not only plan and organize but also execute effectively High touch/Major Account events and programs (Fortinet seminars, roadshows/workshops and conferences).
- Experience in budget planning and generate marketing reports based on Campaigns run. Experience in SFDC/ Tableau reporting is essential.
- Extensive field marketing and events execution. Able to work under pressure and tight timelines.
- Positive attitude, strong work ethic, responsive, strong organization and communication skills.
- Marketing Leads bachelor’s degree in marketing/business Degree required, MBA or advanced degree preferred.
- Good written and verbal communication skills in English.
- Ability to assimilate technical knowledge.
**Why Join Us**:
LI-JC1
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