App Ads Strategy and Commercialization Lead

21 hours ago


Singapore Google Full time

Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa.
**Minimum qualifications**:

- Bachelor's degree or equivalent practical experience.
- 4 years of experience in management consulting, sales operations, business strategy, investment banking, venture capital, private equity or corporate advisory, or 2 years of experience with an advanced degree.

**Preferred qualifications**:

- MBA or graduate degree in a management or a technical field.
- Experience with Apps Ads solutions.
- Experience working in or with Asia-Pacific markets, with knowledge in mobile apps or mobile ads business.
- Ability to manage multiple work-streams in a fast-paced environment with attention to detail.
- Excellent written and verbal communication skills, with the ability to pitch messaging to stakeholders of varying seniority levels.
- Excellent problem-solving and analysis skills.

About the job
The Business Strategy Operations organization provides business critical insights using analytics, ensures cross functional alignment of goals and execution, and helps teams drive strategic partnerships and new initiatives forward. We stay focused on aligning the highest-level company priorities with effective day-to-day operations, and help evolve early stage ideas into future-growth initiatives.
In this role, you will be working within the Go-To-Market (GTM) organization and will create and execute go-to-market plans that include delivering ad products that satisfy users and advertisers, equipping activation specialists and sales teams to drive adoption and optimal use of those products, whilst also collaborating with Global Product Leads to provide feedback and insights that improve products and drive further innovation.You will partner with and influence sales teams and sales communities to drive adoption and growth of App Engagement Marketing Objective. This will include building partnerships at various levels of the organization with a focus on partnering with Global Product Leads and Specialist Sellers.
The Go-to-Market Operations (GtM) team ensures Google's complex and ever-evolving Ads business runs smoothly. We are instrumental in setting go-to-market strategy, and ensuring flawless execution and operations against the strategy. We have teams embedded in each of the major Ads business areas as well as global teams that work across the business areas. Team members are analytical and strategic, with a pragmatic sense of how to get things done.

**Responsibilities**:

- Create, execute, and refine the Go-to-Market strategy for Apps Engagement Marketing Objective.
- Drive adoption of key products by influencing and equipping sales specialists, sales communities, and pods across the organization.
- Identify gaps in products and build business cases based on advertiser needs, and partner with Global Product Leads on the product roadmap.
- Partner with cross-functional teams to develop and execute regional programs and initiatives.

Google is proud to be an equal opportunity workplace and is an affirmative action employer. We are committed to equal employment opportunity regardless of race, color, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, gender identity or Veteran status. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See alsoGoogle's EEO Policy andEEO is the Law. If you have a disability or special need that requires accommodation, please let us know by completing ourAccommodations for Applicants form.



  • Singapore BeWorld App Full time

    As a Google Ads Specialist (App) at BeWorld App in Hyderabad, you will be responsible for managing Google Ads campaigns tailored specifically to the app. Your role will involve optimizing ad performance, analyzing data, and implementing strategies to enhance app downloads and user engagement. Your expertise in Google Ads campaign management and optimization,...


  • Singapore TikTok Full time

    Responsibilities TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo. Why Join Us At TikTok, our people are humble, intelligent, compassionate and creative. We create to...


  • Singapore Google Full time

    Overview Join to apply for the Strategy and Operations Principal Lead, App and Emerging Measurement role at Google . Responsibilities Be the expert for the region on app and emerging measurement solutions and programs (e.g., closed loop measurement). Identify, develop and execute go-to-market strategies to accelerate adoption of app and emerging measurement...


  • Singapore TikTok Full time

    Responsibilities TikTok will be prioritizing applicants who have a current right to work in Singapore, and do not require TikTok sponsorship of a visa. TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices...


  • Singapore PMO - Strategy Group Full time

    **What the role is** - The Strategy Group leads and organises the Public Service to develop and implement the Government’s strategic priorities. The National Climate Change Secretariat (NCCS) is part of the Strategy Group and is responsible for developing, coordinating, and implementing Singapore’s domestic and international policies and strategies to...


  • Singapore beBeeAdvertising Full time $80,000 - $120,000

    Job Title: Manager, Sponsorship and Live Ads PackagingAbout the Role:The role is central to advancing innovative advertising solutions and commercial strategies across the Netflix ecosystem in APAC. The team translates vision into action—connecting global strategy to local execution, surfacing trends, and driving commercial success through data, planning,...


  • Singapore Aspire Full time

    Aspire is the leading all-in-one finance operating system for growing businesses in South-East Asia. We are on a mission to reinvent business finance for a new generation of entrepreneurs and business owners, empowering startups to realise their full potential. Founded in 2018 by former Lazada founders and executives, **Aspire has raised over USD 200M+...


  • Singapore TikTok Full time

    Responsibilities TikTok is the leading destination for short-form mobile video. Our mission is to inspire creativity and bring joy. TikTok has global offices including Los Angeles, New York, London, Paris, Berlin, Dubai, Singapore, Jakarta, Seoul and Tokyo. Why Join Us Creation is the core of TikTok's purpose. Our platform is built to help imaginations...


  • Singapore RHINOX MOBILE, INC. PTE. LTD. Full time

    Responsible for the placement of the app in digital advertising channels Manage advertising campaigns on platforms like Google Ads and Facebook Ads Handle SEO optimization for the app's corresponding web pages Analyze competitors' market data for advertising channel optimization Monitor App's LTV (Lifetime Value) and ROI (Return on Investment) data to...


  • Singapore Google Full time

    Google will be prioritizing applicants who have a current right to work in Singapore, and do not require Google's sponsorship of a visa. **Minimum qualifications**: - Bachelor's degree or equivalent practical experience. - 8 years of experience in program or project management. - 8 years of experience in data analysis, building cross-organizational...