Performance Marketing Specialist

2 weeks ago


Singapore SYFE PTE. LTD. Full time

**About Syfe**

Syfe is one of the fastest growing digital investment platforms in Singapore. We provide a holistic investment solution for retail users - from passively managed wealth portfolios which are personalized and diversified using proprietary algorithms to active trading of single stock securities. Our mission is to enable sophisticated investing at a low cost.

In July 2021, we closed a S$40 million Series B funding round led by Valar Ventures, just 9 months after raising Series A. Our existing investors followed on their original investment in a short time frame, which speaks volumes about our rapid growth and our future ahead. Moving forward, we will accelerate our expansion across geographies, launch new products and grow our team.

The Syfe team consists of industry experts from finance, e-commerce, and technology. We come from startups as well as large corporations. Excellence in execution is in our DNA. We aim to become Asia Pacific’s largest Digital Investment Platform by leveraging technology to provide a superior investing experience for our customers.

Press links - Bloomberg, Business Times, TechCrunch

**The Right Profile**

We are looking for a smart, driven and energetic Performance Marketing Specialist to join our marketing team to help grow our acquisitions and revenue You will be working in an agile and fast-paced environment with experienced digital marketers, taking ownership and leading initiatives to ensure growth and marketing efficiencies within your scope.

**Responsibilities**
- Drive user acquisition through performance marketing channels such as search, display, affiliates, app and more
- Manage channel activities to meet business objectives such as ROI and user growth targets
- Design, plan and execute tests on optimization levers such as targeting, creatives, campaign structures, landing pages
- Collaborate with wider marketing team on integrated marketing campaigns
- Support team with insights from conducting market and user analysis

**Minimum qualifications**
- 1 - 3 years of experience in marketing, at least one year direct experience working with online marketing platforms preferred
- Highly analytical with strong numerical reasoning skills
- Excellent communicator who can formulate ideas and structure findings
- A self-starter, fast learner with a can-do attitude
- Experience in growth stage companies is a plus

Profiles with 3-5 years of experience may be considered for the Performance Marketing Manager role.

Location**:Singapore



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