Asst. trade marketing manager
5 days ago
Asst. Trade Marketing Manager - Oakley & Luxury Brands, Singapore Wholesale
Date: Mar 10, 2025
Brand: Corporate
Location: Singapore, SG
If you’ve worn a pair of glasses, we’ve already met.
We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as Varilux, Crizal, Stellest), iconic brands that consumers love (such as Ray-Ban, Oakley, Oliver Peoples), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, Lens Crafters, the Grand Vision network), and leading e-commerce platforms.
Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry.
Your #Future In Sight with Essilor Luxottica
Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world? Join us in redefining the boundaries of what’s possible
Your role
Elevate our brand presence and drive sales growth We're seeking a dynamic and results-oriented Assistant Trade Marketing Manager to play a key role in developing and executing impactful trade marketing strategies within our Sunglass and Optical frame business managing iconic eyewear brands such as Oakley, Prada, Burberry, Jimmy Choo, etc. This exciting opportunity will allow you to collaborate with cross-functional teams, build strong relationships with retail partners, and contribute directly to our brand's success.
Main responsibilities:
• Market & Competitive Analysis:
Capture market trends, competitor activities, and sales performance. Analyse data to identify opportunities for growth and optimize marketing strategies. Maintain up-to-date information on distribution, customer data, store details, and competitor merchandising.• Project Development & Execution:
Collaborate with Regional Trade, Brand Marketing, and Sales teams to develop and execute In-house (Oakley, Rayban) and Licence brand projects aligned with our business strategy. Prepare compelling presentations for internal and external stakeholders.• In-Store Brand Visibility:
Partner with vendors to create impactful visual merchandising displays, including window installations, visual refreshments, and high-visibility placements. Oversee the execution of campaign launches and other in-store initiatives.• Vendor Management:
Manage vendor relationships, from obtaining quotes and renderings to tracking installation timelines and ensuring timely completion of projects.• Retail Partner Collaboration:
Build and nurture strong relationships with Wholesale retail partners. Support their marketing efforts by providing POS materials and brand assets. Negotiate for increased shelf space and brand visibility. Plan and execute sell-out incentive campaigns through our in-house platform.• Budget Management:
Effectively manage the trade marketing budget, maximizing ROI on all initiatives. Process purchase requisitions, track purchase orders, and manage vendor invoices. Maintain accurate budget tracking records.• Sales Team Support:
Collaborate with the sales team, providing marketing materials, product training, and logistical support for samples and promotional items. Assist the commercial team with pricing updates on product catalogues.
Main requirements:
• Bachelor's degree in Business or Marketing.• At least 5-6 years of experience in Trade Marketing roles.• Strong understanding of the retail landscape, preferably within the fragrances and cosmetics industry.• Excellent communication and negotiation skills.• Proven ability to develop and execute successful trade marketing campaigns.• Experience in visual merchandising and in-store marketing.• Strong analytical skills and the ability to measure campaign performance.• Familiarity with digital marketing tools and strategies.• Fluency in English and Mandarin (preferred).• Proficiency in Microsoft Office Suite, especially Power Point and Excel.• Excellent planning, organization, and project management skills.• Self-motivated and independent, with strong interpersonal and communication skills.
What’s in it for you
Gain access to countless opportunities
for growth - whether horizontally, vertically, or internationally - within a globally recognized leader that has a strong presence worldwide and covers every step of the value creation process (from R&D to Manufacturing, from Distribution to Stores, and everything in between).
Join the Employee Shareholding
Program to share in the Company’s success and directly benefit from Essilor Luxottica’s growth.
Possibility of flexible ways of working
and entitlement to a set number of paid days off
each year to relax, recharge, spend time with family and pursue personal interests.
Enjoy team-building events and recreational activities organized by our volunteer-based ‘Happiness Committee
’ in Singapore.
Opportunity to volunteer
with the One Sight Essilor Luxottica Foundation and be an active part of our mission to improve lives by improving sight.
Medical benefits
including health insurance coverage for hospital & surgical, outpatient - general practitioner and specialist, TCM, dental, and mental wellbeing.
Our recruitment process may vary; If you are selected, you will be contacted by our recruiters to guide you through the specific steps for your application.
Our Diversity, Equity and Inclusion commitment
We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.
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