Marketing Manager

4 days ago

Singapore Air Charter Service Group Full time

Marketing Manager - Southeast Asia & Australasia
Contract
OUR STORY
Air Charter Service was established in 1990 in the basement of our chairman’s home and today employs over 500 people globally, across more than 30 offices on six continents.
We’ve flown everyone and everything, from red-carpet stars to red ketchup sachets, and priceless art to Premier League football teams. Whether it’s private jets, commercial aircraft or cargo, as our regional marketing manager you’ll get to work across the lot.
We’re offering an opportunity to be part of a hardworking, creative and passionate marketing team.
In return, you will be surrounded by great people whilst working within a company that puts its people at the heart of everything it does.
We’re looking for someone based in Singapore, with strong broad marketing skills, with a multicultural background, and who is highly motivated and has excellent attention to detail. If that sounds like you, please read on.
JOB OVERVIEW
As the Marketing Manager for Southeast Asia and Australasia, you will be responsible for the development and execution of the marketing strategy for the region. This includes creating region-specific campaigns and also adapting global marketing initiatives from our central marketing team in London to align with local market specificities and preferences.
You will be working with the local sales teams to identify target audiences and objectives that could be supported with local marketing.
You will be part of the international marketing team and will work closely with the marketing channel specialists based in London.
Day-to-day marketing : Manage and execute the marketing activities of our offices in Southeast Asia and Australasia – currently Singapore, Sydney and Brisbane.
Regional Strategy:
Develop and tailor marketing strategies specific to the Southeast Asia and Australasia markets, ensuring the localisation of channels, content, and campaigns for optimal engagement.
Email marketing : Send mass email campaigns for a range of products and services, to our database, using SalesForce to create audiences, build emails, and schedule campaigns.
Print & Promotional marketing : Manage the production and stock of local prints, promo items and clients' gifts.
Exhibitions and events : Research relevant events in the Southeast Asia and Australasia region and assist the Head of Events to organise.
Digital marketing : Assist the Performance team with web advertising, including Baidu, display ads, re-marketing, and analytics.
Report local marketing activity to London.
Budget : Manage the local marketing spend.
Research : Source local suppliers when necessary.
Possible assistance in other Asian markets.
Minimum Requirements:
Marketing Degree or professional diploma
Minimum of 6 years’ experience in a Marketing role in Southeast Asia and/or Australasia, with a broad set of marketing channel experiences
High proficiency in both written and spoken English
Experience in marketing content localisation
Experience in planning, writing and executing email campaigns, using an Email Service Provider
Experienced in the segmentation of customer data lists
Excellent attention to detail
Excellent communication, analytical and problem-solving skills.
Ability to communicate effectively with a variety of stakeholders
Ability to work autonomously, and also within a team, using common sense and initiative.
Experience working alongside sales teams
Experience working within international B2B & B2C companies
Experience in SalesForce – email marketing platform.
WHAT IS IN IT FOR YOU
Work with a market leading company
A friendly, fun and exciting environment
20 days of Annual leave
Air Charter Service is proud to be an Equal Opportunity and Affirmative Action employer. We celebrate diversity and are committed to creating an inclusive environment for all employees.
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