Director, Business Analytics

4 days ago

Singapore Resorts World Sentosa Full time

Get AI-powered advice on this job and more exclusive features. Lead the development and execution of data-driven strategies that enhance guest experience, operational efficiency, and revenue growth across Universal Studios Singapore and Adventure Cove Waterpark. This role will oversee analytics initiatives, manage a team of analysts, and collaborate with cross-functional departments to deliver actionable insights. Job Responsibilities Report and analyze key performance metrics of the business, including operational, attendance and financial KPIs. Trend analysis of attendance across segments, nationality and provide insights and recommendations to Senior Management. Work closely with various stakeholders including Sales Planning, Operations, Finance, and Marketing to provide meaningful forecast numbers. Manage the Budgeting process encompassing Attendance, Revenue, OPEX, CAPEX and headcount. Perform operating cost analysis by cost centres to ensure controlled spending within budget and highlight any abnormalities. Evaluate event spending with park owners and provide recommendations for future events. Oversee the development and publication of Guest Satisfaction, Demographics, and other assigned surveys as required. Oversee the collection of consistent, useful and accurate survey data, ensuring equipment and team members are show ready, ensuring confidential/sensitive data are maintained, and ensuring compliance with the Personal Data Protection Act. Oversee the processing and compiling of qualitative and quantitative data to provide research analysis and insights. Analyze and translate both qualitative and quantitative data to consistent and meaningful reports/recommendations that will assist in the planning of strategic resort developments, performance, and goals. Work closely with stakeholders on monitoring and evaluating work flow processes, insights methodologies, usage and interpretations, and initiating new consumer research/research analysis methodologies for more effective research analysis and data collection on a consistent basis. Job Requirements Degree in Business Analytics, Business Administration, Statistics, Mathematics, Data Science or other relevant disciplines. 10 – 12 years of experience in business planning and analytics. Experience in the tourism, hospitality, entertainment, or retail industry. Proven experience in management of Budgets, Forecasts and Consumer Insights processes. Strong proficiency in data visualization and statistical analysis tools. Excellent communication and stakeholder management skills. Analytical, meticulous and detail-oriented. Able to work in a fast-paced and challenging environment. Seniority level Director Employment type Full-time Job function Analyst, Strategy/Planning, and Finance Industries Hospitality #J-18808-Ljbffr

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