Senior Executive, Publicity Outreach

5 days ago

Singapore NTU (Nanyang Technology University- Main Office-HR) Full time

Job Description

The candidate for this role will be responsible for developing and implementing the overall strategy and managing critical functions within the student outreach unit. This portfolio includes key areas such as Outreach Publicity, Attracting Top Talents and Scholarship Management, Alumni Engagement, Promoting Students' Research and Innovation, Supporting STEM Education Initiatives, and MAE Events Management .

This role is vital for promoting MAE as a premier choice for outstanding candidates (both locals and from overseas) for STEM education. This role is pivotal for MAE's effort to stay at the forefront of engineering education, while also engaging with the broader community in various innovative ways.

Key Responsibilities:

  • Develop and Implement Strategies: Develop and implement strategies to promote new outreaching programmes, initiatives, and the School of MAE in general.
  • Promotional Campaigns: Create and manage promotional campaigns to attract prospective students (both local and overseas).
  • Participate in Outreaching Programmes: Participate in various school, college, and university level outreaching programmes.
  • Foster Alumni Relationships: Foster relationships with alumni to encourage their involvement in various school activities and events, like mentorship opportunities for students, donations, creating opportunities for internships for students etc.
  • Coordinate Alumni Events: Coordinate alumni events and initiatives to strengthen the alumni network.
  • Scholarship Administration: Oversee the administration of scholarships, ensuring they are effectively promoted and awarded.
  • Select Recipients: Work with the office of admission to review applicants and select recipients.
  • Organize Outreach Activities: Organize various outreaching activities for both local and overseas participants to visit MAE, including paid tours for overseas participants and weekend brunch events for top candidates to visit MAE.
  • Support Students' Research: Support various students' activities of research and innovation, like RoboCup Competition, Drone Competition, NTU Grand Prix etc.
  • Ensure Recognition: Ensure MAE and students' work gain recognition leading to various new opportunities for students' career prospects.
  • Maintain STEM Education Efforts:
  • Conduct school visits to Polys/JCs/Sec Schools to promote STEM education.
  • Develop engaging content and optimize engagement.
  • Organize Events: Organize and support various school, college, and university level events for outreach recruitment and alumni activities with development of feasible strategies to increase MAE's visibility and engagement.
  • Plan and Execute: Plan and execute all outreach events and activities.
  • Align Outreach Efforts: Work closely with other departments and teams to align outreach efforts with the school's overall goals.
  • Coordinate with External Partners: Coordinate with external partners and organizations to enhance outreach initiatives.

Expectations of this Role:

  • Balance Stakeholder Expectations: Continue to engage diverse stakeholders for the need to balance the expectations of multiple stakeholders such as students, faculty, industry partners, alumni, and external organizations.
  • Achieve Consistent Participation: Strive to achieve consistent participation from students and external partners in outreach programs, events, and initiatives.
  • Assist with Administrative Duties: Assist with administrative duties such as reporting, data management, and coordination with internal departments, college-level etc.
  • Stay Up-to-Date: Keep up with evolving trends in education, technology, and industry expectations while ensuring outreach programs remain relevant and effective.
  • Reach Out to Diverse Audience: Reach out and connect with a wide and diverse audience (students, alumni, partners) and ensure consistent, impactful communication.

Requirements:

  • Bachelor's Degree: Minimum bachelor's degree in a relevant discipline.
  • Relevant Experience: At least 3 years of relevant experience involving outreach, whether in an educational, nonprofit, or corporate setting.
  • Understanding of Tertiary Education Systems: Understanding of tertiary education systems, including student services, academic programs, student life, etc is preferred.
  • Good Practices in Organizing Events: Demonstration of good practices in organizing, promoting, and executing events like career fairs, open house, workshops, networking events, and outreach programs.
  • Outreach Marketing: Outreach marketing, including digital marketing, content creation, social media management, and public/media relations including writing press releases or managing public-facing content.
  • Excellent Communication Skills: Excellent verbal and written communication skills, including the ability to present information clearly.
  • Project Planning and Execution: Proficiency in planning, executing, and evaluating projects, including budgeting, scheduling, and risk management.

We regret that only shortlisted candidates will be notified.

Hiring Institution: NTU

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