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2 weeks ago
PROMinsight is redefining how healthcare and life sciences organizations collect and act on patient-reported outcomes, transforming the industry with innovative solutions.
Key Responsibilities:- We are seeking a skilled marketing professional to develop and execute B2B marketing campaigns targeting pharma, hospitals, and healthcare providers.
- The ideal candidate will work closely with our business development team to create sales funnels, lead-generation campaigns, and conversion strategies that drive results.
- This role involves managing digital presence including website, LinkedIn, newsletters, and email marketing campaigns to enhance brand visibility.
- A key aspect of this position is crafting compelling marketing materials that effectively communicate PROMinsight's value proposition.
- You will also be responsible for organizing participation in industry conferences, exhibitions, and webinars to increase brand awareness.
- Tracking and reporting marketing ROI will be essential to optimizing campaigns for maximum impact.
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field is required.
- At least 3 years of marketing experience, preferably in healthcare, SaaS, or MedTech/Digital Health, is necessary.
- A proven track record in B2B lead generation and campaign management is crucial.
- Strong writing, communication, and storytelling skills tailored to professional audiences are essential.
- Hands-on experience with digital marketing tools is necessary.
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