
Healthcare Marketing Specialist
7 days ago
Enhance patient care by bridging healthcare and marketing through strategic initiatives at a leading Traditional Chinese Medicine services provider.
Key Responsibilities:- Develop comprehensive marketing strategies to promote services across various platforms, ensuring seamless engagement with diverse audiences.
- Craft compelling content for the website, social media, and marketing materials to educate patients and foster a strong brand presence.
- Effectively communicate treatment benefits, promote ongoing packages, and ensure patients understand their therapy plans, fostering trust and loyalty.
- Organize and support wellness workshops, corporate health talks, and community events to elevate brand visibility and establish thought leadership.
- Identify collaboration opportunities with corporate clients, wellness centers, and fitness studios to drive business growth and expansion.
- Monitor marketing campaign results, analyze patient feedback, and suggest data-driven strategies for continuous improvement, driving exceptional patient outcomes.
- Bachelor's or Diploma in TCM (preferred) with relevant education in Marketing, Business, or Healthcare Administration, demonstrating a strong foundation in marketing principles and practices.
- A deep passion for TCM, healthcare marketing, and patient care, underpinning a commitment to delivering exceptional patient experiences.
- Experience in content creation, social media management, or digital marketing is highly valued, as is a proven track record of success in driving business growth and expansion.
- A relevant background in healthcare marketing is essential, showcasing expertise in developing and executing effective marketing strategies.
- Proactive, organized, and able to multitask in a fast-paced environment, with excellent communication and interpersonal skills.
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