Marketing Executive

2 weeks ago

Singapore Econ Healthcare Full time

COMPANY DESCRIPTION
Established since 1987, ECON Healthcare Group celebrates more than 35 years of commitment to quality healthcare and eldercare services this year. As a regional provider for integrated healthcare services in Singapore, Malaysia and China, the Group incorporates a chain of medicare centres and nursing homes, hospital services, a careskill training centre, a chain of senior services centres, home care services, physiotherapy services and traditional Chinese medicine services. The Group also provides consultancy for the development and management of retirement living communities.

DESIGNATION : Marketing Executive

RESPONSIBILITIES
- Interpret creative direction and adapt points from creative briefs into persuasive copy concepts and manage multiple projects with short deadlines
- Create compelling marketing copy for various campaigns to drive engagement and conversion.
- Analyze the effectiveness of marketing content using metrics and KPIs, and use insights to refine and improve future content strategies
- Work closely with the marketing team to develop and execute content strategies that support broader marketing initiatives and objectives
- Assist in planning and executing content calendars and marketing campaigns, ensuring timely delivery of materials aligned with key business goals
- Proactive and willing to learn; having a positive and pleasant deposition. Able to work independently as well as a good team player in a fast-paced work environment

**Requirements**:

- Minimum 3 years of relevant experience preferably in corporate communications in the healthcare industry or any non-profit healthcare sectors
- Possess quantitative and qualitative analytical skills
- An excellent communicator and writer; experience with media/public relations is a plus
- Equally comfortable being executing hands-on and leading internal and external teams

QUALIFICATIONS
Bachelor's Degree/ Diploma

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