
Head of International Trade Strategy
1 week ago
Head of International Trade Strategy
About the Role:
This role is responsible for developing and executing a comprehensive trade strategy across international markets.
- Develop and implement trade strategies that align with business objectives
- Lead cross-functional teams to execute trade plans and achieve results
- Monitor market trends and competitor activity to inform trade strategy decisions
- Analyze data to measure the effectiveness of trade strategies and identify areas for improvement
Main Responsibilities:
In-store Activation Management
- Develop and implement in-store activation plans to drive sales and brand awareness
- Collaborate with sales and marketing teams to ensure aligned strategies
- Manage budgets and resources to achieve activation goals
POSM Development
- Design and develop point-of-sale materials (POSMs) to support trade strategies
- Collaborate with agency partners to ensure high-quality POSMs
- Maintain quality standards and timelines for POSM development
MyPS (Perfect Store)
- Develop and implement MyPS program to drive sales and customer engagement
- Work with sales and distribution teams to ensure successful program execution
- Measure and analyze program results to inform future strategies
Who We Are Looking For:
We are seeking an experienced professional with a strong background in trade strategy and management. Key qualifications include:
- Bachelor's degree in Business or Marketing
- 5+ years of experience in trade strategy and management
- Proven track record of driving sales growth and brand awareness through trade strategies
- Strong analytical and problem-solving skills
- Excellent communication and collaboration skills
How to Be Successful in This Role:
To be successful in this role, you will need to have a deep understanding of trade strategy and its impact on business outcomes. You will also need to be able to collaborate effectively with cross-functional teams and manage multiple priorities simultaneously.
Seniority and Employment:
Seniority Level: Director
Employment Type: Full-time
Job Function: Marketing and Sales
Industries: Manufacturing
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