Strategic Marketing Leader for F.T. Services

2 weeks ago


Singapore F.T. Services and Distribution Pte Ltd Full time
Job Description:

We are seeking an experienced Marketing Executive to lead our marketing efforts and drive business growth at F.T. Services and Distribution Pte Ltd.

About the Role:

The successful candidate will be responsible for developing and implementing innovative marketing strategies that align with our company's goals and objectives.

Key Responsibilities:
  • Collaborate with cross-functional teams to execute sales and marketing campaigns, including brainstorming sessions for internal and external projects.
  • Meet with clients to plan and implement marketing campaigns for brand building and lead generation, ensuring alignment with overall company goals and sales targets.
  • Analyze data to gain insights about brands, competitors, and trends, informing strategic decisions.
  • Contribute to lead-generation and customer-acquisition activities, such as sales enablement, media promotion, networking, trade shows, and events.
  • Develop sales materials and monthly promotions to support the sales team.
  • Manage all brand equity, product images, event launches, and design monthly promotions using data-driven insights.
  • Coordinate public relations and outreach initiatives, including media releases, awards, company announcements, and speaker proposals.
  • Measure and report performance of marketing campaigns, gaining insights and assessing against goals.
Requirements:
  • Bachelor's degree or equivalent in marketing, business, or a related field.
  • At least 3 years of experience as a marketing executive or in a similar role.
  • Solid understanding of market research techniques, data analysis, and statistical methods.
  • Thorough knowledge of strategic planning principles and marketing best practices.
  • Experience in content development and website design.
  • Proficiency in MS Office and marketing software (e.g., CRM).
  • Familiarity with social media and web analytics tools (e.g., WebTrends).
  • Exceptional communication and interpersonal skills.
  • Strong organizational and time-management skills.
  • Demonstrated creativity and business acumen.
  • Good command of written and spoken English and Mandarin to liaise with Mandarin-speaking associates.
Salary:

The estimated salary for this position is $80,000 - $110,000 per annum, depending on experience and qualifications.



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