Strategic Consumer Marketing Leader

6 hours ago


Singapore Recruit Express Pte Ltd Full time
Job Overview

We are seeking a highly skilled Strategic Consumer Marketing Leader to join our team at Recruit Express Pte Ltd. As a key member of our organization, you will be responsible for developing and executing comprehensive regional consumer marketing strategies that drive business growth and brand visibility.

About the Role

This is a senior-level position that requires a minimum of 5 years of experience in consumer marketing, with a focus on customer journey and social media marketing. You will work closely with cross-functional teams to ensure a cohesive and engaging customer experience.

Key Responsibilities
  • Develop and implement strategic plans to boost customer retention and loyalty, leveraging insights from customer feedback and data analysis.
  • Create and execute robust social media marketing strategies to enhance brand visibility and engagement across various platforms.
  • Produce and curate engaging content that resonates with target audiences and aligns with our brand messaging.
  • Stay updated on social media trends and adjust strategies to maximize reach and impact.
  • Analyze marketing performance metrics and consumer insights to guide strategic decisions and optimize campaigns.
  • Plan, execute, and assess integrated marketing campaigns, ensuring they align with overall business objectives.
  • Manage budgets efficiently and allocate resources to maximize return on investment (ROI).
  • Lead and mentor a team of marketing professionals, fostering a culture of creativity and innovation.
  • Coordinate with country and regional marketing teams to align strategies and share best practices.
  • Partner with external agencies and vendors to ensure the successful execution of marketing initiatives and campaigns.
  • Maintain consistent messaging and positioning across regional campaigns, adapting content and creative assets to local markets as needed.
  • Oversee regional events, sponsorships, and promotional activities to drive consumer engagement and brand visibility.
  • Utilize data and analytics to measure campaign effectiveness, providing regular reports to leadership and making data-driven recommendations for optimization.
Requirements
  • Min. Bachelor's degree in Marketing, Business Administration, or a related field; MBA preferred.
  • Minimum of 5 years of experience in consumer marketing, with a focus on customer journey and social media marketing.
  • Preferably with previous FMCG marketing experience.
  • Strong analytical skills, with the ability to interpret data and derive actionable insights.
  • Excellent communication and interpersonal skills, with the ability to collaborate effectively across teams.
  • A proactive attitude and a goal-oriented mindset, demonstrating the ability to work independently and take initiative.
  • Proficiency in social media platforms, digital marketing tools, and analytics software.
Benefits

We offer a competitive salary range of SGD $100,000 - $150,000 per annum, depending on experience, as well as opportunities for professional growth and development.



  • Singapore ResMed Full time

    Marketing Strategy & InnovationWe're seeking a Strategic Marketing Leader - Global Digital Consumer to drive market analysis, research, and go-to-market strategies for our consumer digital products.As a key member of our team, you'll be responsible for conducting market research, analyzing competitor landscape, and identifying opportunities for growth. Your...


  • Singapore DBS Bank Full time

    Job SummaryWe are seeking a highly skilled Strategic Business Leader to join our Consumer Banking Group. As a key member of our team, you will play a pivotal role in shaping the future of our Consumer Banking business.Key ResponsibilitiesMarket Analysis and Research: Conduct in-depth research on market trends, competitive landscape, and customer needs within...

  • Strategic Leader

    3 weeks ago


    Singapore MILLY'S GROUP PTE. LTD. Full time

    Roles & ResponsibilitiesAs a key member of MILLY'S GROUP PTE. LTD., the Strategic Leader will play a pivotal role in developing and implementing strategic plans that align with the company's vision and objectives in the China market.Key responsibilities include analyzing market trends, competitive landscape, and customer insights to inform business...

  • Strategic Brand Leader

    24 hours ago


    Singapore Kenvue Full time

    We are seeking a seasoned Strategic Brand Leader to join our team at Kenvue. In this role, you will be responsible for developing and executing successful brand strategies that drive business growth and profitability.What We're Looking ForA Bachelor's degree in marketing or a related field, with a Master's degree a plus7+ years of progressive experience in...


  • Singapore Kerry Consulting Pte Ltd Full time

    Role OverviewKerry Consulting Pte Ltd is seeking a dynamic Strategic Product Leader to lead the development of products for specific channels or product categories.Develop and execute product strategies to capture emerging consumer demand.Lead cross-functional teams to drive innovation and market research.Monitor the competitive environment and provide...


  • Singapore DBS Bank Full time

    DBS Bank: A Leading Consumer Banking GroupAs a market leader in consumer banking, DBS offers a wide range of financial solutions, including deposits, investments, insurance, mortgages, credit cards, and personal loans. Our financial products are tailored to meet the diverse needs of our customers across different life stages.About the RoleWe are seeking a...


  • Singapore Trailblazers Marketing Full time

    We are Trailblazers Marketing, a dynamic organization seeking a talented Marketing Strategist Leader to join our team. As a leader in the industry, we offer exceptional opportunities for growth and development.About UsWe are a forward-thinking company that values innovation, teamwork, and creativity. Our mission is to provide top-notch marketing solutions to...


  • Singapore DSM Full time

    Job OverviewWe are seeking a seasoned Strategic Market Expansion Leader to drive growth in the Savory segment. This role will be responsible for defining category strategies, executing product development roadmaps, and leading regional promotions.About DSMAt DSM, we're passionate about creating bold scientific innovations that benefit our customers. Our...


  • Singapore FairPrice Group Full time

    Job Title: Strategic Procurement LeaderAbout Us:FairPrice Group is a leading retail company that operates in the market. We are looking for a strategic procurement leader to join our team.Job Description:We are seeking an experienced and skilled individual to lead our procurement strategy. The successful candidate will be responsible for driving strategic...


  • Singapore DBS Bank Full time

    Role OverviewWe are seeking a highly skilled VP, Enterprise Architect, Consumer Banking Technology, Group Technology, to drive the strategic technology direction for our Consumer Banking division. As a key member of our Group Technology team, you will be responsible for leading the development and implementation of technology solutions that meet the evolving...


  • Singapore 3M Group Full time

    APAC Consumer Insights Manager for Consumer Business Group (APAC Marketing Centre), 3 M APAC Consumer Insights Manager for Consumer Business Group (APAC Marketing Centre), 3 M Apply remote type Hybrid locations SG, Singapore time type Full time posted on Posted 30+ Days Ago job requisition id R01138632 3 M has a long-standing reputation as a company...


  • Singapore Dimensional Fund Advisors Ltd Full time

    Job Description:We are seeking an experienced leader to join our team as a Strategic Leader for Asian Markets. In this role, you will be responsible for developing and implementing sales, marketing, and client service strategies for our diverse client base in the region.About UsDimensional Fund Advisors Ltd is a leading investment management firm with a long...


  • Singapore Helpling GmbH & Co. KG Full time

    About the RoleWe are seeking a highly skilled and experienced Strategic Category Leader to join our team at Helpling Singapore. As a key member of our leadership team, you will be responsible for driving the growth and success of our Clean and Care category.As a P&L Manager for Clean and Care, you will oversee the entire category P&L, taking ultimate...


  • Singapore DSGCP MGT PTE. LTD. Full time

    Investment OpportunityWe are seeking a skilled Investment Associate to join our team at DSGCP MGT PTE. LTD. This role offers a unique chance to contribute to the growth of consumer-focused startups in Southeast Asia.About the RoleThis is a challenging and dynamic position, requiring a strong understanding of early-stage investments and a passion for consumer...


  • Singapore CHUBB Full time

    Chubb is seeking a highly experienced Strategic Consumer Insurance Architect to join our team in APAC.About the RoleWe are looking for a skilled professional with 12-15 years of experience in insurance technology to lead our consumer strategy initiatives. The ideal candidate will have a strong background in enterprise architecture, systems architecture, and...


  • Singapore Aura Marketing Full time

    Digital Marketing ExpertiseAura Marketing seeks a skilled Marketing Coordinator to join our team of innovative professionals. Key Responsibilities:Develop and execute strategic marketing campaigns to drive business growth.Collaborate with cross-functional teams to ensure cohesive branding and messaging.Stay up-to-date with industry trends and best practices...


  • Singapore Stryker Singapore Private Limited Full time

    Strategic Marketing Leadership RoleWe are seeking a highly skilled Strategic Marketing Leader to drive the growth of our Neurocranial portfolio across the Asia Pacific region.Main Responsibilities:Collaborate with country marketing and sales teams to develop and execute market development strategies.Sustainably grow our Neurocranial portfolio in priority...


  • Singapore SAMSUNG Full time

    Job DescriptionWe are seeking a highly skilled Strategic Loyalty Marketing Leader to join our team at Samsung Electronics. As a key member of our Digital Marketing team, you will be responsible for developing and executing a comprehensive loyalty marketing strategy to drive customer engagement and retention.About the RoleIn this role, you will lead the...


  • Singapore Sonova Full time

    About SonovaSonova is a leading global provider of hearing solutions, and our Consumer Hearing business seeks to capitalize on growth opportunities in the premium headphones market, speech-enhanced hearables segment, and audiophile category.

  • Strategic Data Analyst

    24 hours ago


    Singapore The LEGO Group Full time

    About the RoleWe are seeking a skilled Strategic Data Analyst - Consumer Insights to join our LEGO Consumer & Shopper Engagement team. This role will play a critical part in driving data-based decision making at all levels of the organization.About UsThe LEGO Group is a global leader in the design, manufacture and marketing of high-quality, innovative...