Senior Business Analyst for Chinese Media Market

7 days ago


Singapore MANPOWER STAFFING SERVICES (SINGAPORE) PTE LTD Full time

About the Role:

We are seeking a highly skilled Senior Business Analyst to join our team in Singapore. The ideal candidate will have expertise in data analysis and market research, with a strong understanding of the Chinese media market.

Job Overview:

The Senior Business Analyst will be responsible for analyzing media trends in the China market, leveraging data analysis and market research techniques to uncover trends, identify opportunities, and inform strategic decision-making.

Key Responsibilities:

  • Oversee the quality of ratings from external vendors and ensure accurate assessment of content relevance for Chinese media.
  • Generate detailed reports that analyze issues, patterns, and trends specific to Chinese media content.
  • Use data analysis tools (SQL, Python, Tableau) to identify insights and uncover relevance issues within query logs and metrics.
  • Collaborate closely with statisticians, engineers, and data scientists to evaluate and refine search algorithms.

Requirements:

  • Bachelor's degree or equivalent industry experience in Business Administration, Business Analytics, etc.
  • Experience with data analysis tools such as SQL, Python, Tableau.
  • Good knowledge of Large Learning Model and Artificial Intelligence.
  • Familiar with search and recommendations engines.
  • Experience analyzing large data sets and generating reports.
  • Able to read and write in Mandarin (min. B3 in 'O' level Chinese or equivalent certifications) to read, analyze and write content in Mandarin.
  • Good knowledge of Chinese media such as music and movie industries is required to support the Chinese market.
  • Excellent analytical and problem-solving skills.
  • Ability to work effectively with teams on multiple projects under tight deadlines.
  • Willingness to be proactive in bringing new, innovative ideas to the table.

Estimated Salary: SGD $80,000 - SGD $120,000 per annum, depending on experience and qualifications. We offer a competitive salary and benefits package to successful candidates.


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