Digital Commerce Strategist, Asia

2 weeks ago


Singapore Glanbia Full time

The Opportunity

Reporting to the E-commerce Director Asia, this role will contribute to our digital growth and development across Asia. As a key member of a dynamic team, you will help drive commercial growth and user acquisition through holistic online platform marketing strategies.

Key Responsibilities:

  • Build and own implementation of Asia platform performance marketing strategies, focusing on Marketplaces, Search, and Display, including budgeting.
  • Work with local agencies and internal performance marketing colleagues to deliver against brand penetration growth and sales ambitions.
  • Develop and maintain regular performance reports on the Asia level to inform data-driven decisions.
  • Review the management of media agencies to ensure KPIs and SLAs are met, maximizing value gains from partnerships.
  • Collaborate with the wider marketing team to drive full-funnel media approaches and optimize creatives from data and insights.
  • Partner with Regional and local e-commerce managers to lead relations with marketplace partners.
  • Stay up-to-date with industry trends in performance marketing and retail media.
  • Advocate for performance marketing optimization and opportunities within the organization.

What We're Looking For:

  • Experience in digital commerce, Display, Search, or other marketing fields, with a proven track record of delivering e-commerce sales targets and paid media KPIs.
  • Strong analytical skills, with experience working with Google Analytics and/or website performance suites and data platforms.
  • Ability to work cross-functionally to drive high-impact results.

Where and How You'll Work:

The opportunity will be based at our Singapore Office, with hybrid working arrangements available through our Smart working model, allowing for a better work-life balance.


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