Digital Insight Strategist
3 weeks ago
Job Title: Digital Insight Strategist
About the Role:
We are seeking a skilled Digital Insight Strategist to join our team at Helius. As a key member of our data scientist team, you will play a crucial role in influencing the strategic direction for our digital business.
Key Responsibilities:
• Monitor and interpret click path and purchase data to identify actionable recommendations for improving customer experience across digital touchpoints.
• Implement analytics tracking tags using tag management tools.
• Collaborate with marketing teams, web developers, operations, and product owners to provide a clear understanding of user engagement with our platform.
• Generate recurring reports and ad-hoc analyses to monitor digital user experience and answer business questions.
Requirements:
• Bachelor's degree in digital marketing, computer science, or a quantitative field.
• Experience in data analytics using web analytical tools such as Google Analytics, Google Tag Manager, Matomo, Mixpanel, or Adobe Analytics.
• Strong written and verbal communication skills.
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