Media Planning Expert
5 days ago
Explore a rewarding career as a Media Manager at AD ASTRA CONSULTANTS PRIVATE LTD.
Job SummaryWe are seeking an experienced Media Manager to join our team. As a key member of our marketing department, you will be responsible for providing media expertise and critical support for various key products.
Key Responsibilities:- Campaign Strategy and Planning: Partner with Product Marketing Managers to build campaign strategies, tactical media plans, and measurement recommendations.
- Media Expertise: Provide thought leadership on media innovation, competitive analysis, and efficient campaign management.
- Data-Driven Analysis: Lead data-driven analysis and insights to improve campaign effectiveness and value to the business.
- Media Agency Partnerships: Act as the primary point of contact for our local media agency partners, ensuring compliance to brand and performance media best practices, guidelines, and policies.
- A minimum of 5 years' experience managing large-scale media campaigns (either in agency or client side).
- Detailed knowledge of the media buying industry, goals, and objectives.
- Experience working with dynamic teams and within different disciplines.
- Ability to manage multiple projects and large amounts of data potentially across multiple sources with cross-functional teams.
- Solid track record of managing digital and cross-channel advertising campaigns for larger, complex clients.
- Thorough understanding of the APAC marketing landscape, including offline and online media channels, for both brand and performance media.
- Ability to demonstrate measurable impact of campaign strategy and digital media optimization toward business goals using industry-standard tools.
$90,000 - $110,000 per annum, depending on experience and qualifications.
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