Executive/Senior Executive, Loyalty Marketing
2 weeks ago
Job Summary
We are seeking a highly skilled Executive/Senior Executive, Loyalty Marketing to join our team at Marina Bay Sands. As a key member of our marketing team, you will be responsible for developing and implementing loyalty marketing programs that drive customer engagement and retention.
Key Responsibilities
- Develop and maintain partner relationships to grow the Sands Rewards Lifestyle program and identify new opportunities for MBS and partners to benefit the business.
- Implement communications assets to support marketing campaigns, including advertising, member newsletters, and campaign-specific communications.
- Coordinate promotion plans with all business areas to drive acquisition and retention, promote upward loyalty migration, and incentivize staff members to encourage participation in the program from customers.
- Manage and tabulate reports as required, and coordinate with Finance and IT for promotion set-up where needed.
Requirements
- College degree in Business or Marketing.
- Excellent command of MS Suite and good knowledge of MS Project.
- One to two years of collateral production, marketing, and advertising experience is preferred.
- Experience in loyalty marketing in retail, travel, and financial institution environments, both on marketing and operational levels, is preferred.
- Must be detail-oriented with strong interpersonal skills.
About Marina Bay Sands
Marina Bay Sands is committed to building a diverse, equitable, and inclusive workforce, providing equal opportunities as we grow our talent base to match our growth ambitions in Singapore. Our employees are committed to adhering to and abiding by all rules, regulations, policies, and procedures, including the rules of conduct and business ethics of the Company.
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