Senior Executive, Marketing

2 weeks ago


Singapur, Singapore Amway Inc. Full time
  • Product Management, Go-to-Market Execution
  • Manage Nutrition Marketing 4Ps - Product messaging, positioning, pricing strategy, distribution, and promotion.
  • Go-to-market execution of Nutrition & XS launches, Nutrition initiatives, Amway Loyalty Program.
  • Manages Nutrilite product portfolio, collaborate with relevant stakeholders on forecasting, inventory management to ensure availability of healthy stocks level.
  • Development of product content and materials that align with brand standards and market needs.
  • Collaborate with Platform team to ensure alignment of product positioning, messaging in solution design.
  • Work closely with brand communications to develop marketing content and materials supporting Nutrition category across all platforms.
  • Development and execution of marketing promotional activities to drive sales objective.
  • Work with stakeholders to ensure compliance with relevant regulations and standards.
  • Conduct market research to stay updated on industry trends, the competitive landscape, and consumer preferences.

 

  • Sustainable Growth
  • Support the development and implementation of strategies that ensure the long-term sustainable growth of the Nutrilite brand.
  • Monitor sales forecasts in alignment with company target.
  • Enhance and maintain brand's position as a leading provider of Health & Wellbeing Nutrition.


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