Associate Director of Loyalty Marketing
7 months ago
Job Summary
Strategically focused, the Associate Director of Loyalty is responsible to enhance and execute Marina Bay Sand’s loyalty proposition and program while also to plan and lead campaigns and gather insights that enhance customer experience and develop a proprietary audience as a valuable driver for revenue and reputation.
Job Responsibilities
Loyalty Program Maximization & Development
Ensure Compliance of the processes and procedures of the Casino Loyalty Program in accordance to the approvals of government bodies and internal policies. Utilize research and analytic resources to determine upside changes of the Casino loyalty program, campaigns and promotions Manage, monitor and propose business process or technology enhancements that improve customer experience through positive change in efficiency and productivity Observe and propose campaigns and initiatives to engage in different stages of customer lifecycle for upward mobility and reduce churn; expand loyalty assets to bring added value to the business Enhance the Casino loyalty program as market conditions change to further position MBS loyalty programs as best in classMarketing & Customer Engagement
Develop and implement strategic marketing initiatives to acquire, retain and reactivate members for the tracking and growth of our database, which translates to the increase of revenue in all business units. Marketing initiatives include but are not limited to: Marketing Communications Plan, manage and monitor integrated communications strategies to ensure meaningful presence of loyalty message for existing casino customer base Events and Promotions Oversee campaign planning, execution, and post analysis Oversee the development of event series into long term loyalty program while constantly finetuning and implementing best practices based on customer, TM feedback, and industry normsResearch and Analysis
Be an advocate of data-driven leader and facilitate report analysis with the team to derive meaningful insights for campaigns and the program Monitor competition and cross-industry loyalty program best practices, and assess applicability to Marina Bay Sands’ and its patronsCoaching
Guide and develop TMs to be project owners, and as future leaders of the team or Marina Bay Sands. This applies to knowledge as well as management principles.Other duties as directed by management
Job Requirements
Education & Certification
University Degree in Marketing , Business or Hospitality or related field is preferredExperience
University Degree in Marketing , Business or Hospitality or related field is preferredOther Prerequisites
Good knowledge of operations and customer service, relationship marketing, database, entertainment, analysis, and target customer marketing Experience with marketing communications, collateral production, events, integrated marketing solution is preferred Good interpersonal and project management skills, creative, flexible and a can-do attitude is highly desired-
Senior Executive
6 months ago
Singapur, Singapore Marina Bay Sands Full timeJOB SCOPE General Support Associate Director/ Director to ensure all areas (primarily in marketing and operations) related to Marina Bay Sands’ loyalty program are well-coordinated and meticulously executed Support on-going marketing initiatives for Marina Bay Sands Loyalty Program Other projects and tasks as required by management Marketing ...
-
Senior Manager, Loyalty Program
6 months ago
Singapur, Singapore Razer Full timeJob Responsibilities :The successful candidate will work closely across the Razer Inc. business units including the Razer Gold Team, Software Development, Global Marketing, Razer.com, to best design the most phenomenal loyalty program for Razer, and deliver on this initiative. The position requires an experienced leader who is self-directed, global-minded...
-
Assistant Manager
7 months ago
Singapur, Singapore Marina Bay Sands Full timeTo support the growth of Marina Bay Sands’ loyalty marketing programs from a strategic perspective with an emphasis on marketing and operational planning in one of the key regional markets for Marina Bay Sands:Thailand. In addition, candidate will be involved with enhancing the Thai customer experience throughout the property and ensure all benefits and...
-
Assistant Manager, Loyalty
6 months ago
Singapur, Singapore Sephora Full timeAt Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by empowering the ExtraOrdinary in each of us. We are...
-
Assistant Manager, Loyalty
7 months ago
Singapur, Singapore LVMH Full timePosition Assistant Manager, Loyalty Profile At Sephora we inspire our customers, empower our teams, and help them become the best versions of themselves. We create an environment where people are valued, and differences are celebrated. Every day, our teams across the world bring to life our purpose: to expand the way the world sees beauty by...
-
Regional Digital Marketing Assistant Manager
7 months ago
Singapur, Singapore SAMSUNG Full timePosition Summary This role sits in the Digital Marketing team and would be reporting to the Head of Digital Strategy to lead the loyalty work stream. As a Loyalty Marketing Assistant Manager, you will be in charge of developing a detailed marketing roadmap to encourage brand engagement via various programs, campaigns, and similar initiatives that boost...
-
Associate Account Director
7 months ago
Singapur, Singapore DDB Asia Full timeAssociate Account Director Tribal Worldwide is a full-service interactive agency that focuses on across the board front-end digital solutions from web to mobile and beyond. Tribal Worldwide is committed towards creating digital solutions through original digital marketing programmes which generate compelling experience for the end-user. First founded...
-
Associate Director
7 months ago
Singapur, Singapore Ramboll Full timeJob Description Do you want to turn dreams into reality, working with award-winning sustainable architecture and masterplans? Henning Larsen is looking for an Associate Architect/Associate Director to join our global design community. You will be part of an interdisciplinary studio with architecture, urbanism and landscape, working on sustainable...
-
Associate Director, Marketing
7 months ago
Singapur, Singapore Carrier Full timeAbout the role This position is for an Associate Director, Marketing & Communications, who manages a department that includes multiple teams led by managers and/or supervisors in Marketing. Strategizes new product branding and advertising campaigns. Reviews and presents new initiatives aimed at supporting the long-term Marketing and Sales...
-
Executive/Senior Executive, Loyalty Marketing
7 months ago
Singapur, Singapore Marina Bay Sands Full timeSummary of Job Responsibilities To support the growth of Marina Bay Sands’ loyalty marketing programs from a strategic perspective with an emphasis on marketing and operational planning. To enhance the customer experience throughout the property and ensure all benefits and privileges are operational. To develop a consistent brand image across all...
-
Growth Intern
7 months ago
Singapur, Singapore Love, Bonito Full timeAbout usLove, Bonito is a digital-first company on a mission to empower the everyday Asian woman and inspire self-confidence. We are the leading direct-to-consumer womenswear brand, headquartered in Singapore, with an omni-channel presence across Indonesia and Malaysia, a retail franchise in Cambodia, and are fast expanding into international markets namely...
-
Assistant Manager/Manager, Email
7 months ago
Singapur, Singapore Far East Organization Full timeResponsibilities Strategize and design roadmap to grow and future-proof the membership programme, from revenue generation and data management to marketing technology and member experience. Develop marketing automation journeys and create personalized email content on Salesforce Marketing Cloud (SFMC), perform database segmentation and run regular...
-
Event Director
2 months ago
Singapur, Singapore Informa Markets Full timeJob DescriptionThe Event Director for FHA is responsible for overall Brand ownership, delivery of quality customer experience, and continuous growth of products to develop and maintain the Brand as a market leading entity. The role will be accountable for identifying growth opportunities in adjacent markets and sectors, employing a keen eye for M&A through...
-
Senior Associate/ Associate Director, Macro Risk
7 months ago
Singapur, Singapore Balyasny Asset Management L.P. Full timeOVERVIEW In the role of Senior Associate/Associate Director, Macro Risk, the employee report to the Director of Global Risk Management and will be responsible for the following: Own the risk monitoring and oversight of a set of portfolios with a cross-asset class exposure in linear and non-linear instruments Able to challenge & support Portfolio...
-
Associate Director, Quality Assurance Lead
2 months ago
Singapur, Singapore Organon Full timeJob Title: Associate Director, Quality AssuranceJob Summary:We are seeking a highly skilled Associate Director, Quality Assurance to lead our In-Market Quality team in AP. The successful candidate will be responsible for ensuring compliance with global GDP and GMP regulations, as well as maintaining strong partnerships with global and regional colleagues.Key...
-
Event Director
2 months ago
Singapur, Singapore Informa PLC Full timeJob Description The Event Director for FHA is responsible for overall Brand ownership, delivery of quality customer experience, and continuous growth of products to develop and maintain the Brand as a market leading entity. The role will be accountable for identifying growth opportunities in adjacent markets and sectors, employing a keen eye for M&A...
-
Executive/Assistant Manager, CRM
7 months ago
Singapur, Singapore Far East Organization Full timeResponsibilities Primarily responsible for assisting in the planning, execution, and ensuring efficiency management of the Corporate Loyalty Programme and B2B CRM System. Corporate Loyalty Programme: Support participating properties in executing marketing initiatives and promotional campaigns aimed at increasing bookings and driving revenue...
-
Associate / Associate Director Electrical Engineer
6 months ago
Singapur, Singapore Arup Full timeArup’s purpose, shared values and collaborative approach has set us apart for over 75 years, guiding how we shape a better world. As an Associate / Associate Director Electrical Engineer specializing in Science, Industry and Technology (SIT) at Arup, with all round sector experience you will play a pivotal role in the design, implementation, and...
-
Associate Strategy Director
5 months ago
Singapur, Singapore Publicis Media Full timeJob Description The Associate Strategy Director is a senior role in the team to drive growth, innovation and transformation based on deep understanding of client category needs and human insights. We are looking for a seasoned strategy expert who is adept in understanding how brands win in the platform world. You’ll be amazing at weaving together...
-
Singapur, Singapore WE Cinemas Full timeMain Duties and Responsibilities:Assisting the Sales & Marketing Director in all sales and marketing matters.Manage the brands well.Responsible for sales and marketing efforts.Responsible for all communication materials; directs the photography, creative direction, writing, production.Manage loyalty programManage eventsOperate various CMS applicationsManage...