Digital Insights Analyst

2 months ago


Singapur, Singapore Helius Full time

About the Role:

We are seeking a highly skilled Digital Insights Analyst to join our team at Helius. As a key member of our data scientist team, you will play a crucial role in delivering digital analytics and insights that drive business growth.

Key Responsibilities:

  • Consolidate, investigate, and analyze digital usage analytics to identify trends and create data-driven insights about visitor behavior.
  • Manage the collection, measurement, reporting, and analysis of web behavioral data across multiple platforms.
  • Disseminate relevant web analytics data throughout the organization and champion data-driven decision making.
  • Work closely with multiple teams to identify data capture opportunities, bridge data gaps, source issues, and data inaccuracies.
  • Define data requirements for projects, identify missing metrics to build KPIs, and work with marketing to implement tagging requirements.
  • Deliver actionable data-driven insights to business stakeholders through ongoing reporting, storytelling presentations, and daily interactions.

Requirements:

  • Bachelor's degree in digital marketing, computer science, or a quantitative field.
  • Experience in data analytics using web analytical tools such as Google Analytics, Google Tag Manager, Matomo, Mixpanel, or Adobe Analytics.
  • Good understanding of web analytics basics: tags, cookies, variables, data layer.
  • Experience with cross-channel and cross-domain data analytics.
  • Experience with dashboard development using BI tools such as Tableau, PowerBI, or Looker.
  • Strong written and verbal communication skills.

What We Offer:

At Helius, we offer a dynamic and collaborative work environment that fosters growth and innovation. If you are a motivated and detail-oriented individual with a passion for data analysis, we encourage you to apply for this exciting opportunity.



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