
F&B Sector Business Development Specialist
2 weeks ago
Job Description
">Main Responsibilities:
">Develop and execute marketing strategies to engage key consumer segments based on market research.
">Manage digital marketing initiatives, including social media, content marketing, influencer collaborations, and paid advertising campaigns.
">Plan and implement in-store promotions, product launches, and point-of-sale materials across retail partners and outlets.
">Maintain brand consistency across all channels and touchpoints through effective stakeholder management and communication.
">
Requirements:
">Bachelor's degree in Marketing or a related field.
">4-7 years of experience in consumer marketing and/or retail marketing, preferably in the F&B or FMCG industry.
">Strong understanding of consumer behavior and retail dynamics in the F&B sector.
">Excellent communication, negotiation, and stakeholder management skills.
">
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