Marketing Manager

7 days ago


Singapore 1-Group (Singapore) Full time
Job Description:

We are seeking an experienced Assistant Marketing Manager to lead and coordinate marketing efforts for our venues. This role involves conceptualizing and executing strategic marketing campaigns, ensuring efficient planning across digital and offline platforms, and driving brand presence through social and earned media.

The ideal candidate will have a diploma or degree in marketing, communications, business administration, or an equivalent combination of education and work-related experience. A minimum of 5-10 years of experience in marketing is required, with additional exposure in hotels, F&B, advertising agencies, or a combination of any above related industries.

Responsibilities include:
  • Leading and coordinating marketing efforts to promote allocated venues
  • Managing and ensuring effective planning and execution by marketing executives for all web, SEO/SEM, email, social media, and advertising campaigns
  • Suggesting benchmark metrics, measuring, and reporting monthly performance of all digital marketing campaigns, distribution channel initiatives, and access against goals (ROI & KPIs)
  • Strengthening brand presence and customer relationships through social and earned media, monitoring both outlet and competitors' presence on social media for performance enhancement

Requirements:
  • Diploma/Degree in Marketing, Communications, Business Administration, or an equivalent combination of education and work-related experience
  • 5– 10 years experience in Marketing
  • Additional exposure in Hotels, F&B, Advertising agencies, or a combination of any above are highly desired related industries.


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