Director of Luxury Brand Marketing

3 days ago

Singapore beBeeBrand Full time $120,000 - $150,000
Job Title:

Senior Manager, Brand Marketing

Roles & Responsibilities:

This role oversees the execution of brand marketing strategies and initiatives for luxury brands in the Asia-Pacific Economic Cooperation (APEC) region.

Collaborating with regional marketing teams to localize brand expressions through public relations, advertising, and communications is a key part of this role.

The successful candidate will have a strong background in marketing and experience working in the hospitality industry or a related field.

The job requires developing and executing effective brand marketing strategies that align with global and local objectives.

Key responsibilities include collaborating with cross-functional teams to achieve brand and continent objectives, providing support for new hotel openings and conversions, and executing promotions/offers that drive key performance indicators (KPIs).

Required Skills and Qualifications:
  • Bachelor's degree or equivalent in Marketing, Business Administration, or equivalent.
  • 6+ years of relevant professional experience in a related function.
Benefits:

The successful candidate will have opportunities to work on high-profile brand marketing campaigns and collaborate with regional marketing teams.

They will also have the chance to develop their skills in brand management, marketing strategy, and customer insight.

Others:

Developing compelling presentations to keep stakeholders informed about brand marketing updates is an essential part of this role.

Partnering with analytics teams to track and communicate KPIs is also a critical responsibility.

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