Brand and Partnerships Manager
2 weeks ago
Luxury Escapes stands proudly as one of the world's fastest-growing travel businesses, curating and offering the world’s best escapes handpicked by our experts.
We believe that everyone deserves to travel in style, which is why we are fuelled by our shared purpose - to create the world’s most loved travel experiences, all at great prices.
We are more than just a company; we are a collective of forward-thinking individuals who are united by our passion for challenging the status quo of the travel industry. Our team is driven to push boundaries, constantly raising the bar to bring ever better travel experiences to our esteemed customer community.
At Luxury Escapes, we prioritize our employees' experience, and it is at the heart of everything we do. With a range of employee benefits including generous paid time off, discounted travel and monthly recognition programs we strive to make each day something to look forward to.
Currently, we are seeking an experienced Brand and Partnerships Manager. This role is responsible for developing and executing brand strategies, managing partnerships, and driving collaborative initiatives to enhance our brand presence and achieve business objectives.
You will play a pivotal role in shaping our brand identity in the Asia Pacific region, establishing mutually beneficial partnerships, and maximizing brand value across various channels.
Join us at Luxury Escapes, where employee experience is valued, leadership thrives, and each day presents an exciting opportunity to make a meaningful impact.
**You will be responsible for**:
Brand Strategy and Development:
- Develop and execute comprehensive brand strategies aligned with the company's vision, values, and target audience.
- Conduct market research and analysis to identify brand positioning opportunities and competitor insights.
- Collaborate with cross-functional teams to define brand attributes, messaging, and visual identity.
.Partnership Management:
- Identify and establish strategic partnerships with external organizations that align with our brand values and objectives.
- Negotiate and manage partnership agreements, ensuring mutual benefits and long-term value.
- Collaborate with partners to develop co-marketing campaigns, joint initiatives, and innovative brand activations.
- Cultivate and maintain strong relationships with partners, acting as the primary point of contact and ensuring a positive partnership experience.
Marketing and Communication:
- Develop and execute integrated marketing campaigns to promote brand awareness, engagement, and customer loyalty.
- Collaborate with the marketing team to create compelling content, including brand stories, messaging, and creative assets.
- Ensure consistent brand messaging across various marketing channels, including digital, social media, print, and events.
Brand Monitoring and Analysis:
- Conduct regular brand tracking and analysis, utilizing market research, customer feedback, and industry insights.
- Monitor brand sentiment and reputation across various channels, proactively addressing any brand-related issues or concerns.
- Stay up to date with market trends, competitor activities, and emerging opportunities in the industry.
**What we are looking for**:
- Bachelor's or Master's degree in Marketing, Business Administration, or a related field.
- Proven experience in brand management, partnerships, or marketing roles, preferably in a similar industry or with relevant brands.
- Strong strategic thinking and ability to develop and execute brand strategies.
- Excellent communication skills with the ability to convey brand values, vision, and messaging effectively.
- Demonstrated experience in managing strategic partnerships and driving collaborative initiatives.
- Creative mindset with the ability to think innovatively and develop unique brand activations.
- Strong analytical skills to interpret data, generate insights, and make data-driven decisions.
- Proficiency in using marketing tools and platforms, as well as Microsoft Office Suite.
- Knowledge of market research methodologies and brand tracking techniques.
- Exceptional project management skills, including the ability to prioritize tasks, meet deadlines, and handle multiple projects simultaneously.
**What's in it for you?**
- Competitive remuneration package
- Exciting opportunity to build a travel brand with significant backing: Join our team and be part of a dynamic and innovative travel brand, backed by strong financial support.
- Employee discounts on travel: Receive discounted rates on travel bookings, allowing you to explore new places and create lasting memories.
- Birthday leave: Celebrate your special day with an additional day off to relax and enjoy personal time.
- Additional perks: We offer a range of additional perks, including professional development opportunities, employee recognition programs, and more, making your experience with us rewarding and fulfilling.
- At Luxury Escapes we em
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