Market Expansion Specialist

2 weeks ago

Singapore beBeeExpansion Full time $80,000 - $120,000
Job Description

We are seeking an experienced professional to drive our business development and market expansion in the Singapore study abroad training market.

Main Responsibilities:

  • Develop and implement effective sales and marketing strategies targeted at the Singapore study abroad training market, driving sales performance and market share growth.
  • Create and execute annual sales and marketing plans specifically targeting the Chinese market to increase student enrolment for Singaporean institutions.
  • Conduct research and analysis on trends, competitor activities, and market conditions in China to identify opportunities for recruitment growth.
  • Establish, train, and manage relationships with education agents, counsellors, and pathway partners in China to maximize recruitment channels and ensure targets are met.
  • Organize and participate in education fairs, exhibitions, webinars, and school visits (both in-person and online) in China to promote study opportunities in Singapore.
  • Maintain strong connections with local schools, universities, and other relevant organizations in China to build a steady recruitment pipeline.
  • Oversee the application process, follow up on student enquiries and applications, and work to improve conversion rates from application to enrolment.
Required Skills and Qualifications

The ideal candidate will possess a unique blend of creativity, strategic thinking, and analytical skills, with a passion for driving business growth and expanding markets.

  • Excellent communication skills and leadership abilities, capable of effectively motivating team members to achieve goals.
  • Deep understanding of the Singapore study abroad training market and the Chinese student market, with the ability to develop practical and effective marketing strategies.
  • Strong data analysis capabilities, enabling data-driven business decision-making.
  • Familiarity with digital marketing tools and platforms, with the ability to effectively utilize social media and other digital channels for marketing.

We offer a competitive package to attract the best talent and support your long-term career goals.

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