Senior Marketing Analytics Specialist

4 weeks ago


Singapur, Singapore United Overseas Bank Full time

About the Role

We are seeking a highly skilled Senior Marketing Analytics Specialist to join our team at United Overseas Bank. As a key member of our marketing department, you will be responsible for developing and implementing data-driven marketing strategies to drive business growth.

Key Responsibilities

  • Develop and maintain predictive models to identify customer segments and preferences
  • Work with cross-functional teams to design and execute marketing campaigns
  • Analyze campaign performance and provide insights to inform future marketing strategies

Requirements

  • 4+ years of experience in marketing analytics or a related field
  • Strong analytical and problem-solving skills
  • Proficiency in data analysis tools and programming languages

About United Overseas Bank

United Overseas Bank is a leading bank in Asia with a global network of over 500 branches and offices. We are committed to delivering exceptional customer service and driving business growth through innovative marketing strategies.



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