Brand Manager

3 days ago


Singapore BESTFOODY PTE. LTD. Full time
Roles & Responsibilities

We are a startup building a cutting-edge food discovery and review app designed to connect food lovers with the best culinary experiences. We are passionate about creating a platform that inspires exploration and community through shared food experiences.


Role Overview:
We are seeking a dynamic and creative Brand Manager to join our founding team and build our brand from the ground up. This role is critical in shaping our identity, voice, and presence in the region and the market.


As Brand Manager, you will lead brand strategy, marketing initiatives, and customer engagement efforts, ensuring our app becomes a trusted name in the food discovery space.


Key Responsibilities:


Brand Strategy: Develop and execute a comprehensive brand strategy aligned with our business goals.


Marketing Campaigns: Plan and manage marketing campaigns across digital, social, and traditional channels.


Content Development: Oversee content creation, including social media posts, blog articles, and promotional materials.


Partnerships & Collaborations: Build relationships with influencers, restaurants, and food industry partners.


Community Engagement: Foster a loyal community of food enthusiasts through interactive events and user engagement.


Market Research: Conduct market analysis to identify trends, customer needs, and competitive insights.


Brand Identity: Ensure consistent brand messaging, design, and tone across all touchpoints.


Qualifications:


Proven experience in brand management, preferably in a startup or consumer-facing app environment.


Strong understanding of marketing, social media, and content strategies.


Excellent communication and storytelling skills.


Ability to think strategically while managing hands-on tasks.


Creative mindset with a passion for food and the culinary world.


Experience building partnerships and fostering community engagement.


Why Join Us?


Be part of an exciting journey to build a brand from the ground up.
Work in a dynamic, entrepreneurial, and passionate environment.
Opportunity to shape the future of food discovery and reviews.


Tell employers what skills you have

Market Research
Budgets
Leadership
Startups
Advertising
Restaurants
Social Media
FMCG
Customer Engagement
Internet startups
Market Analysis
Food Industry
Marketing
Strategy
Brand Management
Product Development
Storytelling
Early-stage Startups
Pricing
Content Development
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