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Content Marketing Manager, Export

1 month ago

Singapore TWITTER ASIA PACIFIC PTE. LTD. Full time
Roles & Responsibilities

Are you prepared to join the X team and help build the ultimate real-time information-sharing app, revolutionizing how people connect? At X, we’re on a mission to become the trusted global digital public square, committed to protecting freedom of speech and building the future unlimited interactivity. Our goal is to empower every user to freely create and share ideas, fostering open public discourse without barriers. Join us in shaping this thrilling journey where your contribution will be invaluable to our success

Are you prepared to join the X team and help build the ultimate real-time information-sharing app, revolutionizing how people connect? At X, we’re on a mission to become the trusted global digital public square, committed to protecting freedom of speech and building the future unlimited interactivity. Our goal is to empower every user to freely create and share ideas, fostering open public discourse without barriers. Join us in shaping this thrilling journey where your contribution will be invaluable to our success


Key Responsibilities:

  • Develop and execute a comprehensive content marketing strategy to support APAC brands in expanding their business globally, with a focus on the Gaming, Shopping, and Tech industries.
  • Plan, manage and design year-long content creation, including newsletters, industry reports, case studies, and thought-leadership articles, tailored for APAC markets.
  • Localize and adapt global content to ensure cultural relevance and market alignment across APAC regions, incorporating local data, insights, and examples.
  • Collaborate closely with sales, agency, and cross-functional teams (XFN) to create impactful sales enablement materials.
  • Oversee all content-related activities, including planning, creation, distribution, and performance tracking.
  • Educate APAC markets on the X platform and products through targeted content and marketing campaigns.
  • Support and manage the execution of marketing events, leveraging content to drive engagement and measurable results.
  • Ensure compliance with language, cultural nuances, and local market regulations in all content deliverables.

Qualifications:

  • 5-8 years of relevant experience in content marketing, ideally in the tech, gaming, or e-commerce sectors.
  • Strong understanding of content marketing and its role in global business growth.
  • Self-starter with a hands-on, resourceful approach; ability to thrive in resource-constrained environments.
  • Proven ability to deliver high-quality, accurate, and culturally relevant content within tight deadlines.
  • Demonstrated success in managing content marketing strategies, with measurable outcomes in lead generation and brand building.
  • Strong cross-functional collaboration skills and experience working with diverse stakeholders, including sales and external partners.
  • Proven track record of organizing and executing marketing events, integrating content to enhance impact.
  • A balance between creating thought-leadership content and effective marketing messages.

Tell employers what skills you have

Budgets
Advertising
Product Marketing
Social Media
Dynamics
Marketing Strategy
Channel
Marketing
Event Management
Strategy
Content Marketing
B2B
Compliance
Attention to Detail
Digital Marketing
Brand Awareness