Regional CRM Intern

2 weeks ago


Singapur, Singapore Shopee Full time
Regional CRM Intern - Regional Brand & Growth Marketing (Summer 2023) DepartmentMarketingLevelInternshipLocationSingapore

Our Marketing teams conceptualise and implement go-to-market activities to achieve increased usage and visibility. The Regional Marketing team is responsible for in-app campaign planning, product marketing, partnerships and content strategy to drive acquisition and engagement. The Regional Brand and Growth Marketing team covers all aspects of online and performance marketing, which involve tracking and measuring data to better reach our users. Our local marketing teams work closely with the regional teams to localise and adapt strategies to increase brand awareness and acquisition in each market. Browse our Marketing team openings to see how you can make an impact with us.

Job Description: Assist the Marketing Automation team with email HTMLs, data management in the platform and quality assurance of campaigns Assist with the implementation of all CRM campaigns using Salesforce Marketing Cloud Use Content Builder to prepare the content for the Emails Creation and maintenance of Data Extensions in Salesforce Marketing Cloud Support cross platform testing Assist the Lifecycle Marketing team with campaign design and analysis of data for both pre and post-campaign analysis Assist with regular updating of CRM communications in Salesforce Marketing Cloud across all markets Ensure practices and guidelines are followed for email campaigns to implement growth strategies and improve EDM performance across the region Daily/weekly updating of reports and dashboards Assist with updating the project calendar Requirements: Currently pursuing a Bachelor's degree or higher Excellent communication skills Good logical thinking Proficiency in Excel Familiar with HTML is a plus Full-time interns preferred (3-6 months) Students who can commit part-time, minimally 3 working days a week, are also welcome to apply
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