Head of Marketing

2 weeks ago


Singapore RECRUITMENT OASIS PRIVATE LIMITED Full time

Our Client
Our client is a multinational optical prescription eyewear retail chain which is located Islandwide in Singapore.

Responsibilities:

  • Run brand and personal marketing
  • Set performance matrix and track closely to ensure that we are meeting our marketing targets
  • Build and execute social media strategy including planning of content and communication
  • Build a 360 brand marketing strategy and drive execution though all channels
  • Deliver in store graphics and enhance the shopping environment for consumers in the stores
  • Work closely with Digital team to plan and align content across all channels
  • Build and execute towards a brand calendar to be fully owned for Singapore
  • Shopper marketing own and execute the VM plans in the stores based on consumer behavior
  • Lead and prioritize the design team's capacity

Requirements:

  • Experience in Singapore
  • Creative mindset
  • Problem solver
  • Attention to detail
  • Team spirit
  • BSc in Marketing or related field

KPIs:

  • Brand awareness and sentiment
  • Net Sales
  • NPS
|Recruitment Oasis Private Limited | EA Licence No.22C1079 | LIM SHENG FENG | Reg No. R2199891|
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