Media Strategy Lead

4 days ago


Singapur, Singapore Colgate Full time

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Established in 1806 as a small soap and candle business in New York City, Colgate-Palmolive is now a truly global company with products sold in over 200 countries and territories under such internationally recognized brand names as Colgate, Palmolive, Softsoap, Irish Spring, Protex, Sorriso, Kolynos, elmex, Tom's of Maine, Sanex, Ajax, Axion, Soupline, Haci Sakir, Suavitel, PCA SKIN, EltaMD, Filorga and Hello as well as Hill's Science Diet and Hill's Prescription Diet.
Colgate-Palmolive is a leading consumer products company that serves hundreds of millions of consumers worldwide with brands and products across four core businesses – Oral Care, Personal Care, Home Care and Pet Nutrition. We are committed to offering products that make lives healthier and more enjoyable, and programs that enrich communities around the world.
Every day millions of people trust our products to care for themselves and the ones they love. Our goal is to use our technology to create products that will continue to improve the quality of life for our consumers wherever they live.
A career at Colgate-Palmolive is an excellent opportunity if you seek a global experience, constant challenge, and development opportunities in an environment that respects work/life effectiveness.

No Relocation Assistance Offered
Job Number# - Singapore, Singapore, Singapore
Who We Are
Colgate-Palmolive Company is a global consumer products company operating in over 200 countries specializing in Oral Care, Personal Care, Home Care, Skin Care, and Pet Nutrition. Our products are trusted in more households than any other brand in the world, making us a household name
Join Colgate-Palmolive, a caring, innovative growth company reimagining a healthier future for people, their pets, and our planet. Guided by our core values—Caring, Inclusive, and Courageous—we foster a culture that inspires our people to achieve common goals. Together, let's build a brighter, healthier future for all.

JOB SUMMARY:

This role is responsible for deeply integrating the Colgate brand into popular culture, leveraging strate gic partnerships and sponsorships to significantly boost brand equity and building media strategies for our brands. The ideal candidate possesses an intimate understanding of the APAC media landscape, encompassing digital, TV, and social channels, gained through close collaboration with key media organizations.

Main Responsibilities

Integrated Media Strategy Development : Lead the regional level development, strategy and planning of integrated media strategies for key campaigns in order to achieve defined marketing and business objectives.

Partnership & Sponsorship Exploration : Strategize and implement new media initiatives, including partnerships and sponsorships, to improve our media strategy and execution.

Cross-Functional Collaboration : Work closely with brand, creative, digital, and regional marketing teams to ensure seamless integration of media strategies with overall marketing initiatives.

Media Best Practices & Governance : Establish, implement, and maintain media best practices, guidelines, and governance frameworks to ensure consistency, efficiency, and compliance across all media activities.

Market Trend Analysis : Stay abreast of evolving media landscapes, emerging technologies, and industry trends to inform strategic recommendations and foster innovation.

About You

Throughout your career you would have demonstrated your ability to build and lead social media brand, content / community, and paid media strategies (including KOL and Influencer management) to drive business growth and build brands

You have deep understanding of, and outspoken opinions on, the latest trends, technology, and learning cases from around the world that we should apply to our brands in APAC

You are a passionate team player who enjoys collaborating in cross-functional teams of specialists to raise the bar on communications and do the right thing for our brands

You are fluent in the language of media metrics, prioritized KPIs, and full-funnel communications planning.

You have experience across all media channels and touchpoints, TV, digital, social and others.

You are an outstanding communicator who can rally a broad team around your vision, and who inspires and motivates people to push beyond their comfort zones

Proven track record of developing and implementing successful media strategies that drive measurable business results.

Demonstrable experience in establishing media best practices, governance, and measurement frameworks.

Strong experience in identifying, evaluating, negotiating, and managing media partnerships and sponsorships.

Excellent analytical skills with the ability to translate complex data into clear, actionable insights and strategic recommendations.

Exceptional communication, presentation, and interpersonal skills, capable of influencing stakeholders at all levels.

Ability to manage multiple projects simultaneously in a fast-paced environment.

You will have a proven track record of managing substantial budgets and developing comprehensive media plans across the region or within large APAC markets.

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Our Commitment to Inclusion
Our journey begins with our people—developing strong talent with diverse backgrounds and perspectives to best serve our consumers around the world and fostering an inclusive environment where everyone feels a true sense of belonging. We are dedicated to ensuring that each individual can be their authentic self, is treated with respect, and is empowered by leadership to contribute meaningfully to our business.
Equal Opportunity Employer
Colgate is an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status (United States positions), or any other characteristic protected by law.
Reasonable accommodation during the application process is available for persons with disabilities. Please complete this request form should you require accommodation.
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