Asst. Marketing Manager, Lenses

3 weeks ago

Singapur, Singapore EssilorLuxottica Group Full time

If you’ve worn a pair of glasses, we’ve already met.

 

We are a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a global platform of high-quality vision care products (such as Varilux, Crizal, Stellest), iconic brands that consumers love (such as Ray-Ban, Oakley, Oliver Peoples), as well as a network that offers consumers high-quality vision care and best-in-class shopping experiences (such as Sunglass Hut, LensCrafters, the GrandVision network), and leading e-commerce platforms.

 

Join our global community of over 190,000 dedicated employees around the world in driving the transformation of the eyewear and eyecare industry.

Discover more by following us on LinkedIn

 

Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world?

 

Join us in redefining the boundaries of what’s possible

 

Your role

As Assistant Marketing Manager, you will support our Professional Solutions business in Singapore. The focus will be on brands of Lenses, with a portfolio that ranks among the highest levels for consumer satisfaction. Whether they are to correct vision, protect the eyes or improve comfort and performance, each of our eyecare brands is driven by a shared goal to develop groundbreaking ophthalmic lenses that enhance lives through better vision. You have the chance to contribute to our mission and to successfully meet business targets by leading topics like: Promotion (B2B & B2C), Commercial events, Trade marketing and Social Media activities.

 

Main responsibilities:

  • Brand Marketing
    • Create and execute marketing plans, activities and events to increase brand awareness
    • Research competition and identify opportunities for growth
    • Ensure strong brand presence in online and offline channels
    • Plan and execute all online and offline marketing activities, including SEO/SEM, marketing database, email, social media and display advertising campaigns
    • Measure and report performance of all marketing campaigns, and assess against goals (ROI and KPIs) and optimize spend and performance based on the insights
    • Conceptualize and produce B2C marketing collaterals and materials
    • Development of marketing copy and proof-read copies for both offline and online campaigns, in line with branding guidelines
    • Collaborate with agencies and other vendor partners
    • Manage enquiries on customer service emails/enquiries
  • Trade Marketing
    • Plan, execute and manage trade marketing activities, e.g. B2B promotions, workshops, New Product Launch Events, Pop-up Stores etc
    • Assist in development of marketing copy and proof-read copies for B2B and B2C materials, in line with branding guidelines
    • Work with designers to conceptualize and produce collaterals to aid in communicating promotions, events
    • Managing B2B and in-store marketing collaterals and materials
    • Formulate promotional activities and work with the Sales and Operations teams to ensure the smooth execution for all such activities.
    • Drive customer loyalty through effective planning and implementation of loyalty marketing campaigns
    • Collaborate with internal teams to generate and manage content on all online portals to optimize user experience
  • General
    • Managing invoices and monthly reports
    • Plan, Track and Analyze marketing activities against planned calendar and budget
    • Any other ad hoc duties assigned by superior

 

Main requirements:

  • Degree in Mass Communication, Marketing, Business or equivalent, with 3 - 5 years of working experience in related field
  • Candidates who also possess knowledge in SEM and SEO will have additional advantage
  • Creative thinker and solutions-driven individual with an appetite for knowledge
  • Possess aesthetic sense and understand the basics behind artwork production
  • Proficient in MS Office (PowerPoint, Word, Excel) and open to learn the use of any new digital tools
  • Candidates who are proficient in Adobe Illustrator/Photoshop will have additional advantage
  • Able to work under pressure & tight schedule whilst being meticulous on details
  • Possess communication & interpersonal skill
  • Adapt to changes & environment quickly
  • Tactful and patient communicator

 

What’s in it for you

In EssilorLuxottica, you are not defined just by your job title. Each career adventure is unique, but have a glimpse of the benefits and perks you can have by choosing us.

  • Gain access to countless opportunities for growth - whether horizontally, vertically, or internationally - within a globally recognized leader that has a strong presence worldwide and covers every step of the value creation process (from R&D to Manufacturing, from Distribution to Stores, and everything in between).
  • Join the Employee Shareholding Program to share in the Company’s success and directly benefit from EssilorLuxottica’s growth.
  • Possibility of flexible ways of working and entitlement to a set number of paid days off each year to relax, recharge, spend time with family and pursue personal interests.
  • Enjoy team-building events and recreational activities organized by our volunteer-based ‘Happiness Committee’ in Singapore.
  • Opportunity to volunteer with the OneSight EssilorLuxottica Foundation and be an active part of our mission to improve lives by improving sight.
  • Medical benefits including health insurance coverage for hospital & surgical, outpatient - general practitioner and specialist, TCM, dental, and mental wellbeing.
     

Recruiting process

Our recruitment process may vary; If you are selected, you will be contacted by our recruiters to guide you through the specific steps for your application.

 

Our Diversity, Equity and Inclusion commitment

We are committed to creating an inclusive environment for all employees. We celebrate diversity and provide equal opportunities to all, regardless of race, gender, ethnicity, religion, disability, sexual orientation, or any other characteristic that makes us unique.

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