Wavemaker | Digital
4 weeks ago
Description
Overview of job
Wavemaker is an agency of GroupM, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Digital Media Planner to join us.
In this role, you will be responsible for delivering media recommendations and managing execution of campaign ideas across digital media channels in the Singapore & SEA markets. You will own day-to-day campaign management, ensuring smooth workflow and coordination with internal teams as well as externally with media owners and agency partners. Prior understanding & experience of digital platforms like Google Ads, FB Business Manager, DV360 preferred.
At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us.
Reporting of the role
This role reports to: Regional Digital Director
3 best things about the job:
In this role, your goals will be:
In three months:
In six months:
Become the go-to-person for clients on campaign matters. Actively participate in clients meeting discussions. Own campaign implementation including digital performance monitoring and reporting. Competent in project timeline management to ensure timely delivery/campaign launch.In 12 months:
Own campaign planning including proactive collaboration with various parties to develop compelling media solutions. Ability to present media recommendation confidently to successfully sell in ideas.What your day job looks like at Wavemaker:
Use Wavemaker proprietary tools and other available research sources to gather and develop insights on brand category, competition, target audience, and the application of these insights to formulate communication tasks Contribute to campaign strategy development and ideation Brief and follow up with media partners on proposals and evaluate the relevance and strength of proposals Develop media recommendation and campaign KPIs Manage campaign implementation, including offline media placements, digital campaign set-up, ensuring all ads properly are tracked and measured, and working with media owners and agency partners to ensure campaigns are launched on time Ensure regular performance reports are delivered on time with sound analysis and learnings Build credible relationship with clients, acting as first point of contact on day to day account requirements Build positive relationship with media partners and clients’ agency partners, acting as first point of contact on operational matters Monitor competitors’ activities, keep current on media trends and identify interesting and relevant opportunities for clients.What you’ll bring:
Prior experience in advertising industry (media agency, digital agency, creative agency, media owners) in Singapore will be an advantage. You are analytical and rigorous in thought process: able to interpret client’s marketing objectives and challenges to formulate effective campaign solutions, develop insights from competitors’ activities, translate campaign data into meaningful learnings Ability to write well in English with good working knowledge of Powerpoint are very important You are eloquent in making presentations and comfortable in speaking up in group discussions About Wavemaker We always believe there is a better way to grow our client and our people. We do this by positively provoking growth for our clients and people. We work with clients to help them grow and shape their consumers’ brand decisions and experiences through media, content, and technology.We have one single attitude – Positive Provocation.Our name is our mission and our method. To make waves, you need to be provocative, even fearless. We always make sure we have each other’s backs through our inclusive culture.We do our best work for brave brands and people who want to be challenged to go further and faster. We know it’s not easy, but if it’s in you, we will get it out of you.Our attitude of Positive Provocation is enabled by: The deep Knowledge we have of our clients’ business The confidence to Challenge what’s gone before The Support to go further than we thought possible We are a part of GroupM, WPP’s global media investment management company. Discover more on , and About Singapore GroupM Singapore operates in one of the most dynamic and exciting environments in the world. Although it is a small domestic market, there is a vibrant media industry which is undergoing rapid evolution as digital technology reshapes the way marketing supports advertisers’ needs. Being at the crossroads of Asia means, that aside from the local clients and media owners, we also have a high proportion of multi-national clients, renowned brands and media owners. Making GroupM Singapore the Number One organisation to join and develop your career in media investment.GroupM is an equal opportunity employer. We view everyone as an individual and we understand that inclusion is more than just diversity – it’s about belonging. We celebrate the fact that everyone is unique and that’s what makes us so good at what we do. We pride ourselves on being a company that embraces difference and truly represents the global clients we work with.-
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