Senior/manager, Business Development

3 days ago

Queenstown, Singapore Singapore International Chamber of Commerce Full time

Full Time**.**
- 5 Nepal Park, Singapore 1394083 hours ago

The Senior/Manager for Business Development is responsible for the successful recruitment of students for executive masters programs.

**Responsibilities**
- 1. Business development
- Recruit quality applicants for the Executive MBA program
- Work closely with the Academic Director to nurture leads and the pipeline
- Represent programs at events such as education fairs, information sessions and coffee chats
- Consult with prospects on programme suitability
- Maintain CRM reports on prospects and current students
- 2. Marketing
- Design B2C product marketing strategies; conduct lead generation and nurturing activities to convert leads
- Work with agencies for media campaigns, photoshoots and video productions
- Conduct market studies, analytics and benchmarking
- 3. Admissions
- Manage scholarship budget and processes
- Ensure a high level of service quality for applicants
- This is a non-exhaustive list of responsibilities and can evolve with time or as assigned by the Reporting Line Manager._

**Position Requirements**
- Strong communication and presentation skills
- Mature disposition and able to hold conversations across different levels of seniority and international environments
- Demonstrated experience with media strategy and digital marketing (SEM, content, social media)
- Familiarity with CRM and marketing automation software (e.g. Salesforce, Marketo)
- Possess an analytical perspective; able to propose solutions and suggest process improvements
- Overall digital literacy, including Google Workspace, Microsoft Office and general cloud software
- Good to haves
- Experience with design (Photoshop / Canva), copywriting
- B2B experience: to build networks with alumni, local business communities, Chambers of Commerce, professional associations

**Qualifications**

Bachelor’s degree in Business Administration, Marketing, or related fields with 7 years of relevant experience, preferably in a higher education setting

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