Catering Sales Executive

1 day ago

Singapore RICHFOOD CATERING PTE. LTD. Full time

**1. Sales & Client Engagement**:

- Actively support the sales team with lead generation, client prospecting, and follow-ups.
- Be the primary point of contact for clients, ensuring a seamless, high-touch experience from first inquiry to post-event feedback.
- Present clear, detailed information about services, pricing, and availability to potential clients.

**2. Event Planning & Customization**:

- Collaborate with clients to understand their event vision, preferences, and budget.
- Work with culinary and operations teams to develop tailored proposals, creative menus, and service packages.
- Ensure dietary preferences and special requests are met with precision and care.

**3.**Coordination & Execution**:

- Schedule and coordinate site visits, tastings, and meetings for the sales team.
- Support event logistics including venue setup, vendor coordination, transportation, and on-site needs.
- Resolve any event-related issues promptly and professionally, ensuring smooth execution every time.

**4. Sales Support & Documentation**:

- Process catering orders with accuracy and efficiency.
- Maintain detailed records including contracts, invoices, and event summaries.
- Coordinate with finance for timely billing and payment follow-ups.

**5. Reporting & CRM Management**:

- Use CRM tools to manage leads, client data, and pipeline activities.
- Generate regular sales reports highlighting performance metrics, conversion rates, and growth opportunities.
- Assist in identifying potential areas for business development and repeat client engagement.

**6. Relationship Building**:

- Foster strong, long-term relationships with clients by providing exceptional service and follow-through.
- Conduct post-event check-ins to gather feedback, resolve concerns, and encourage future bookings or referrals.

**Requirements**:

- 3+ years of experience in catering sales, event planning, or hospitality sales (Catering Sales Executive preferred).
- A deep understanding of the local catering/event market and sales strategy.
- Proven ability to meet or exceed sales targets and contribute to revenue growth.
- Strong skills in client management, event coordination, and cross-functional collaboration.
- Excellent organizational, time management, and communication abilities.
- Experience with CRM systems and a data-driven approach to sales.
- Passion for hospitality, food, and creating unforgettable guest experiences.

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