Advertising & Insights Intern
5 hours ago
**Advertising & Insights Intern**
We are looking for an **Advertising & Insights** Intern** **to join the **Growth Marketing** **team**.
In this role, you will play a pivotal role in bridging the gap between analytics and creativity. Working closely with the Performance Marketing, Content, and Creative teams, you will gain hands-on experience in driving the end-to-end process of developing data-driven digital ads across the three markets we are in (SG, US, AU).
**Responsibilities**
- Assist in creating ads (simple copywriting, graphic design, and storyboarding) for key paid digital channels (Facebook, Instagram, YouTube, Google Ads, etc)
- Project management for the creation and set-up of new ads
- Assist in creating customisable landing pages on our content management platform, Storyblok
- Support with periodic data extraction, reporting, and analysis to measure ad effectiveness and uncover creative insights for future ads
- Assist in integrating creative insights into our monthly ad strategy
- Support in periodic creative optimisations
- Assist in monitoring new consumer journey initiatives and creative tests
- Identify new creative opportunities from trends and competitors
**Requirements**:
- Creative portfolio showcasing your copywriting, graphic design, and/or storyboarding
- Passion for digital marketing, data analysis, and content creation
- Proficiency in Microsoft Excel and Photoshop/Canva is a plus
- A creative, curious, and analytical mind
- A resourceful team player with a positive working attitude
- Strong organisational and time management skills
- Excellent written and verbal communication skills
**Internship Details**
- Starting date: December 2024 / January 2025
- Duration: Minimum 4-6 months
- Days per week: Minimum 3-4 days
If you're looking for a role that challenges you to grow both your analytical and creative skillsets as well as gain a holistic understanding of the digital ad ecosystem, Castlery is the place for you. In return, it is our promise to help you achieve your highest potential in a safe and respectful space.
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