Head of China Market

5 days ago


Singapore SSTC INSTITUTE PTE. LTD. Full time

The incumbent is responsible for leading and executing the institution's student recruitment and marketing strategy in Mainland China. This role serves as a key liaison between the school and its Chinese partners, parents and prospective students. This role requires a deep understanding of Chinese culture, educational trends and consumer behaviour.

Duties and Responsibilties
- Develop and execute China Market strategy
- Build and develop recruitment channels
- Localised marketing and communications
- Government and compliance liaison
- Event planning and student engagement
- Cross cultural team coordination



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