Senior Retail Field Force Executive
6 days ago
Position Summary
Assist in the management of the Field Force (FF) team consisting sales promoters and brand ambassadors to achieve their targets and handles daily operation/administrative duties.
Role and Responsibilities
- Responsible for motivating and managing the performance (achievements, attitude & conduct) and quality of sales promoters in the assigned retail outlets/stores.
- Performs regular ground checks and obtain retailers’ feedback on FF personnel deployed, or assigned to store.
- Identify skill gaps and provide in-field coaching to improve staff performance and efficiency.
- Effective deployment and allocation of manpower based on specified requirements for full-time and part-time promoters.
- Planning of monthly work schedule for full-time promoters.
- Monthly monitoring of sales and expenses of FF effort to ensure targets and KPIs are met.
- Check and process all FF related invoices, ensuring accuracy in billing.
- Maintain FF personnel database which includes information like promoter grading, compensation package, training attendance, sales achievement, store deployment monthly basis etc.
- Maintain, monitor and review Mystery Shopping Program (MSP) result and provide recommendations to improve score.
- Ensure timely submission of FF data such as monthly sales target, sell out information and compensation for reporting purpose.
- Prepare weekly FF report and promotion check list for department meeting and FF briefing respectively.
Skills and Qualifications
- Develops professional expertise by complying with company policies and procedures
- Works on problems of moderate scope where analyzing situations or data requires a review on various factors
- Exercises judgment within defined procedures and practices to determine appropriate action
- Normally receives general instructions on routine work with detailed instructions on new projects or assignments
- Generally requires a bachelor's degree with a minimum 2 years related experience, or advanced degree without experience
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