Trade Marketing(Retail Ops), Senior Executive
1 day ago
Position Summary
Role and Responsibilities
Store Upkeep and Visual Merchandising
- Responsible for planning and OTIF execution of all assigned activations, upholding the HQ/RHQ brand and execution guideline standardsinclude planogram planning.
- Provide strategic input on new ideas and trends to innovate POSM plans, enhancing commercial effectiveness
- Manage POP materials, including localization, production, execution and timely nationwide rollout
- Monitor display and fixture conditions; coordinate maintenance through appointed agencies to resolve retail defects
- Plan and coordinate with external agency to ensure timely and strong deployments, driving retail excellence and design thinking to enhance our competitiveness across the channels
- Coordinate with partners on RDU purchase for deployment
- Support in-mall advertising execution to drive brand engagement and increase launch awareness
Enforce retail execution standards:
Excellent time management to ensure well executed deployments, accordingly to the timeline given
- Briefing to vendors on display requirements
- Manage shop requests and liaise with BA/ vendors on display rectification
- Adequate catalogues replenishment and general upkeep
Assets Management
- Track and manage all RDUs, fixture and endcap deployments
- Ensure displays comply with HQ visual merchandising standards and guidelines
Events and Activations
- Plan and execute all assigned activations in line with brand standards, including planogram planning and on-ground delivery
- Monitor onsite setup and execution for events, roadshows and activations
- Provide innovation-driven ideas to elevate POSM strategy and activation impact
Digital Assets Management
- Manage digital assets execution for all Samsung-owned digital screens, adhering to HQ guidelines
- Coordinate with external agencies to ensure on-time, high quality deployments, driving retail excellence and competitive advantage through design thinking
Others
- Manage billing, invoicing and all related administrative processes
- Work closely and communicate effectively with internal and external stakeholders
- Perform all other duties as assigned
Skills and Qualifications
- Develops professional expertise by complying with company policies and procedures
- Works on problems of moderate scope where analyzing situations or data requires a review on various factors
- Exercises judgment within defined procedures and practices to determine appropriate action
- Normally receives general instructions on routine work with detailed instructions on new projects or assignments
- Generally requires a bachelor's degree with a minimum 2 years related experience, or advanced degree without experience
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