Commercial & Category Management Manager (Retail/ Fmcg)

5 days ago

Singapore ONION SEARCH PTE. LTD. Full time

**JOB DIMENSION (SCOPE)**

**Range Performance**
- Assess and implement the appropriate range of products to maximise store sales and performance
- Develop, implement, and manage an optimum product mix that focuses on customers’ needs.
- Develop and implement placement and planogram strategies that improve category turnover and positively influence customer shopping behaviour
- Develop and implement a competitive pricing strategy that delivers value to our customers.
- Achieve category sales, profit and income goals and objectives through developing and implementing strategic business plans for all categories

**Promotional and Trade Planning**
- Develop and implement promotional plans that bring excitement and incremental sales to the stores
- Work closely with internal marketing team to plan and execute marketing plans.
- Assist with designing and managing point-of-sale (POS) materials, product displays, and merchandising.
- Coordinate social media, digital, and traditional marketing efforts.

**Analytical and Reporting Functions**
- Conduct data analysis on sales trends, customer behaviour, and market conditions to inform decision-making.
- Create and maintain dashboards for sales and marketing performance tracking.
- Analyse promotional effectiveness and provide recommendations for improvement.

**Product and Client Management**
- Assist in stock levels and ensuring timely replenishment for key clients.
- Collaborate with suppliers and manufacturers to coordinate product launches and promotions.
- Provide customer service and support to supermarket clients.

**JOB REQUIREMENTS**
- Proven experience in sales, marketing, or distribution within the FMCG industry.
- Experience working with both branded products and agency brands.
- Knowledge of POS design and merchandising strategies.
- Strong analytical skills, with the ability to interpret data and derive actionable insights.
- Knowledge of supermarket operations and retail distribution.
- Proficiency in Microsoft Office (Excel, PowerPoint, Word) and data analysis tools (e.g., Excel, Power BI).
- Familiarity with CRM systems and market analysis software.
- Excellent communication and relationship-building skills.
- Ability to work independently and in a team environment.

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