UX Researcher

9 hours ago


Singapore HYPERSCAL SOLUTIONS PTE. LTD. Full time

**COMPANY DESCRIPTION**

Mediacorp is Singapore’s largest content creator and national media network, operating a suite of TV channels, radio stations, and multiple digital platforms. Its mission is to engage, entertain, and enrich audiences by harnessing the power of creativity.

**RESPONSIBILITIES**

**Responsibilities**
- Translate business requirements and input from cross-functional teams into UX research works
- Work alongside the user experience and user interface design teams to translate the UX screens, prototypes into specific user testing requirement
- Lead and manage the UX research works across Mediacorp digital products, providing guidance and direction to team members and stakeholders
- Develop and implement research strategies that align with business objectives
- Plan and conduct user research studies, includes but is not limited to guerrilla testing, usability testing, tree testing, card sorting, user interviews, surveys, and field studies
- Plan and prioritise resources effectively and efficiently across project(s) based on scope of work and project goals
- Analyze and interpret data to identify users' needs, motivations, behaviors, patterns, insights, and opportunities for improvement
- Collaborate with product managers, designers, and developers to integrate research findings into product development processes
- Communicate research findings and recommendations to stakeholders at all levels of the organizatio
- Keep up-to-date with the latest UX research methodologies and trends

**QUALIFICATIONS**
- Bachelor's or Master’s degree in human-Computer Interaction, Psychology, or a related field.
- 3 to 5 years of experience in UX research, including at least 1-2 years in a management or leadership role
- Strong understanding of user-centered design principles and methodologies
- Experience planning and conducting user research studies, including moderated and unmoderated remote user testing, usability testing, A/B testing, user interviews, surveys, and field studies across different platforms on mobile devices, web, and desktop. Experience on TV platforms and with Eye-tracking technology is a plus
- Strong analytical and problem-solving skills, with the ability to synthesize complex data and distil it into actionable insights
- Strong knowledge of different UX metrics such as Net Promoter Score (NPS), Task success rate, Usability metrics and etc
- Excellent communication and presentation skills, with the ability to communicate research findings and recommendations to stakeholders at all levels of the organization
- Familiarity with UX research tools and A/B Testing tools such as Qualtrics, UserTesting, Optimal Workshop, Mixpanel, Maze, Optimisely and etc
- Experience with agile development methodologies is a plus



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